#FactCheck-AI-generated image falsely shows Yusuf Pathan joining BJP with JP Nadda
Executive Summary
Amid political developments following the 2026 West Bengal Assembly elections, a photo is being widely circulated on social media claiming that former cricketer and Baharampur MP Yusuf Pathan has joined the Bharatiya Janata Party (BJP). The viral image shows Pathan wearing a BJP scarf and standing alongside Union Health Minister JP Nadda. CyberPeace Research Wing research found the claim to be false. The image in circulation is AI-generated and does not depict any real event.
Claim:
A Facebook user ‘Mohd Anwar Dhadoli Khurd’ shared the viral image on June 16, 2026, claiming that Yusuf Pathan has joined the BJP. The post has since been widely shared across platforms.
Post link: https://www.facebook.com/mohd.anwar.dhadoli.khurd/posts/pfbid02WAo4uXhhM1qEVTMbxTjKpTHkoeAbfEztwkX6tWLWpN8WBzNavgtJgKV8JoBGULSul
Archive link: https://perma.cc/4A3H-YTPL
Fact Check:
A reverse image search of the viral photo did not yield any credible news reports or authentic sources linking the image to any such political development. No related information was found on Yusuf Pathan’s official social media accounts either, raising suspicion about the authenticity of the image. The image was then analysed using AI detection tools. Sightengine reported a 99% probability of the image being AI-generated.
Additionally, analysis using “Undetectable.ai” also indicated a high likelihood of AI manipulation.
Conclusion:
The research confirms that the viral image claiming Yusuf Pathan’s entry into the BJP is AI-generated and does not reflect any real-world event.
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The Illusion of Digital Serenity
In the age of technology, our email accounts have turned into overcrowded spaces, full of newsletters, special offers, and unwanted updates. To most, the presence of an "unsubscribe" link brings a minor feeling of empowerment, a chance to declutter and restore digital serenity. Yet behind this harmless-seeming tool lurks a developing cybersecurity threat. Recent research and expert discussions indicate that the "unsubscribe" button is being used by cybercriminals to carry out phishing campaigns, confirm active email accounts, and distribute malware. This new threat not only undermines individual users but also has wider implications for trust, behaviour, and governance in cyberspace.
Exploiting User Behaviour
The main challenge is the manipulation of user behaviour. Cyber thieves have learned to analyse typical user habits, most notably the instinctive process of unsubscribing from spam mail. Taking advantage of this, they now place criminal codes in emails that pose as real subscription programs. These codes may redirect traffic to fake websites that attempt to steal credentials, force the installation of malicious code, or merely count the click as verification that the recipient's email address is valid. Once confirmed, these addresses tend to be resold on the dark web or included in additional spam lists, further elevating the threat of subsequent attacks.
A Social Engineering Trap
This type of cyber deception is a prime example of social engineering, where the weakest link in the security chain ends up being the human factor. In the same way, misinformation campaigns take advantage of cognitive biases such as confirmation or familiarity, and these unsubscribe traps exploit user convenience and habits. The bait is so simple, and that is exactly what makes it work. Someone attempting to combat spam may unknowingly walk into a sophisticated cyber threat. Unlike phishing messages impersonating banks or government agencies, which tend to elicit suspicion, spoofed unsubscribe links are integrated into regular digital habits, making them more difficult to recognise and resist.
Professional Disguise, Malicious Intent
Technical analysis determines that most of these messages come from suspicious domains or spoofed versions of valid ones, like "@offers-zomato.ru" in place of the authentic "@zomato.com." The appearance of the email looks professional, complete with logos and styling copied from reputable businesses. But behind the HTML styling lies redirection code and obfuscated scripts with a very different agenda. At times, users are redirected to sites that mimic login pages or questionnaire forms, capturing sensitive information under the guise of email preference management.
Beyond the Inbox: Broader Consequences
The consequences of this attack go beyond the individual user. The compromise of a personal email account can be used to carry out more extensive spamming campaigns, engage in botnets, or even execute identity theft. Furthermore, the compromised devices may become entry points for ransomware attacks or espionage campaigns, particularly if the individual works within sensitive sectors such as finance, defence, or healthcare. In this context, what appears to be a personal lapse becomes a national security risk. This is why the issue posed by the weaponised unsubscribe button must be considered not just as a cybersecurity risk but also as a policy and public awareness issue.
Platform Responsibility
Platform responsibility is yet another important aspect. Email service providers such as Gmail, Outlook, and ProtonMail do have native unsubscribe capabilities, under the List-Unsubscribe header mechanism. These tools enable users to remove themselves from valid mailing lists safely without engaging with the original email content. Yet many users do not know about these safer options and instead resort to in-body unsubscribe links that are easier to find but risky. To that extent, email platforms need to do more not only to enhance backend security but also to steer user actions through simple interfaces, safety messages, and digital hygiene alerts.
Education as a Defence
Education plays a central role in mitigation. Just as cyber hygiene campaigns have been launched to teach users not to click on suspicious links or download unknown attachments, similar efforts are needed to highlight the risks associated with casual unsubscribing. Cybersecurity literacy must evolve to match changing threat patterns. Rather than only targeting clearly malicious activity, awareness campaigns should start tackling deceptive tactics that disguise themselves as beneficial, including unsubscribe traps or simulated customer support conversations. Partnerships between public and private institutions might be vital in helping with this by leveraging their resources for mass digital education.
Practical Safeguards for Users
Users are advised to always check the sender's domain before clicking any link, avoid unknown promotional emails, and hover over any link to preview its true destination. Rather than clicking "unsubscribe," users can simply mark such emails as spam or junk so that their email providers can automatically filter similar messages in the future. For enhanced security, embracing mechanisms such as mail client sandboxing, two-factor authentication (2FA) support, and alias email addresses for sign-ups can also help create layered defences.
Policy and Regulatory Implications
Policy implications are also significant. Governments and data protection regulators must study the increasing misuse of misleading unsubscribe hyperlinks under electronic communication and consent laws. In India, the new Digital Personal Data Protection Act, 2023 (DPDPA), provides a legislative framework to counter such deceptive practices, especially under the principles of legitimate processing and purpose limitation. The law requires that the processing of data should be transparent and fair, a requirement that malicious emails obviously breach. Regulatory agencies like CERT-In can also release periodic notifications warning users against such trends as part of their charter to encourage secure digital practices.
The Trust Deficit
The vulnerability also relates to broader issues of trust in digital infrastructure. When widely used tools such as an unsubscribe feature become points of exploitation, user trust in digital platforms erodes. Such a trust deficit can lead to generalised distrust of email systems, digital communication, and even legitimate marketing. Restoring and maintaining such trust demands a unified response that includes technical measures, user education, and regulatory action.
Conclusion: Inbox Hygiene with Caution
The "unsubscribe button trap" is a parable of the modern age. It illustrates how mundane digital interactions, when manipulated, can do great damage not only to individual users but also to the larger ecosystem of online security and trust. As cyber-attacks grow increasingly psychologically advanced and behaviorally focused, our response must similarly become more sophisticated, interdisciplinary, and user-driven. Getting your inbox in order should never involve putting yourself in cyber danger. But as things stand, even that basic task requires caution, context, and clear thinking.
Introduction
The debate between free speech and social responsibility is one of the oldest, long-running debates in history. Free speech is considered to be at the heart of every democracy. It is considered the “mother” of all other freedoms, enshrined in Article 19(1)(a) of the Indian Constitution under Part III: Fundamental Rights. It takes various shapes and forms according to the sociopolitical context of society. Evelyn Beatrice Hall, a prominent English writer of the 19th century, laid the foundation of every democracy when she wrote in her book, "I disapprove of what you say, but I willdefend to the death your right to say it." The drastic misuse of social media to disseminate propaganda and fakenews makes it a marketplace of half-baked truth, becoming the antithesis ofwhat early philosophers dreamed of for a democratic modern age. Losethe ethics, and there you have it, the modern conceptualisation of freedom ofspeech and expression in the digital age. The right to freedom of speech andexpression is one of the most fundamental rights, but its exercise is notunfettered, and certain limits are placed upon this right under Art. 19 (2).Every right comes with a corresponding duty, and the exercise of such freedomalso puts the citizenry under the responsibility not to violate the rights ofothers and not to use the media to demean any other person.
SocialMedia: The New Public Square or a Weaponised Echo Chamber
InIndia, Art. 19(1)(a) of the constitution guarantees the right to freedom ofspeech and expression, but it is not absolute. Under Art. 19(2), this right issubject to reasonable restrictions in the interest of public order, decency,morality, and national security. This is construed as a freedom for everyindividual to freely express their opinions, but not to incite violence, spreadfalsehoods, or harm others’ dignity. Unfortunately, the boundaries betweenthese are increasingly blurred.
Thedissemination of unfiltered media and the strangulation of innocence by pushingoften vulgar and obscene content down the throats of individuals, withoutverifying the age and gender profile of the social media user, is a big farcein the name of free speech and a conscious attempt by the intermediaries andsocial media platforms such as Facebook, Instagram, Threads, etc., to wriggleout of their responsibility. A prime example is when Meta’s Mark Zuckerberg, on7th January 2025, gave a statement asserting less intervention into what peoplefind on its social media platforms as the new “best practice”. While lessinterference would have worked in a generation that merely operated on thediffering, dissenting, and raw ideas bred by the minds of differentindividuals, it is not the case for this day and age. There has been asignificant rise in cases where social media platforms have been used as abattleground for disputes, spreading communal violence, misinformation, anddisinformation.
Thereis no debate about the fact that social media platforms have fostered a globalexpression, making the world a global village, bringing everyone together. Onthe other hand, the platforms have become the epicentre of computer-basedcrimes, where children and teenagers often become prey to these crimes,cyberbullying, and cyberstalking.
Rising Importance of Platform Accountability
Themost pertinent question that is to be asked with a conscious mind is whether anunregulated media is a reflection of Freedom of Speech, a right given to us byour constitution under Article. 19(1)(a), or whether free speech is just a garbby big stakeholders, and we are all victims of an impending infodemic andvictims of AI algorithms, because, as per the reports that surfaced during theCovid-19 pandemic, India saw a dramatic 214% rise in false information. Anotherreport by the UNESCO-Ipsos survey revealed that 85% of Indian respondentsencounter online hate speech, with around 64% pointing to social media as aprimary source.
While the focus on platform accountability is critical, it is equally important to recognise that the right to free speech is not absolute. Therefore, users also bear a constitutional responsibility while exercising this right. Free expression in a democratic society must be accompanied by civic digital behaviour, which includes refraining from spreading hate speech, misinformation, or engaging in harmful conduct online. The most recent example of this is the case of Ranveer Gautam Allahabadia vs. UOI (popularly known as “Latent Case”); the court came down heavily on the hosts and makers of the show and made its position crystal clear by stating, “there is nothinglike a fundamental right on platter...the fundamental rights are all followedby a duty...unless those people understand duty, there is no [...] deal withthat kind of elements...if somebody wants to enjoy fundamental rights, thiscountry gives a guarantee to enjoy, but guarantee is with a duty so thatguarantee will involve performing that duty also” .
The Way Forward: CyberPeace Suggests
In order to realise the benefits and derive the true benefits from the rights we are provided, especially the one in discussion, i.e., Freedom of Speech and Expression, the government and the designated intermediaries and regulators have to prepare both roadmaps, one for “Platform Accountability” and one for "User Accountability”, wherein the regulators with a reasonable foresight should conduct Algorithm Risk Audits which is a technique to make algorithms and there effects on content feeds visible. It can be an effective tool and an objective manner to compare how algorithms are automatically pushing different content to different users in an unfair or unbalanced way. As for user accountability, “Digital Literacy” is the way forward, ensuring that social media remains a marketplace of ideas and does not become a minefield of misfires.
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Executive Summary:
A video is being shared on social media showing a man running rapidly in a river with water bottles tied to both his feet. Users are circulating the video claiming that the man is attempting to run on water using the support of the bottles. CyberPeace’s research found the viral claim to be false. Our research revealed that the video being shared on social media is not real but has been generated using artificial intelligence (AI).
Claim :
The claim was shared by a Facebook user on February 5, 2026, who wrote that a man was running on water using water bottles tied to his feet, calling it a unique attempt and questioning whether humans can run on water. Links to the post, its archived version, and screenshots are provided below.
Fact Check:
To verify the claim, we searched relevant keywords on Google but did not find any credible media reports supporting the incident. A closer examination of the viral video revealed several visual irregularities, raising suspicion that it may have been AI-generated. The video was then scanned using the AI detection tool Hive Moderation. According to the tool’s results, the video is 99 percent likely to be AI-generated.
Conclusion:
Our research confirms that the viral video does not depict a real incident and has been falsely shared as a genuine attempt to run on water.
