#FactCheck -Fake Viral Poster Falsely Attributes Political Endorsement of Rahul Gandhi to Sachin Tendulkar

A video circulating on social media claims to show former Indian cricketer Sachin Tendulkar commenting on England batter Joe Root’s batting feats. In the clip, Tendulkar is allegedly heard saying that if Joe Root continues scoring centuries, even his (Tendulkar’s) record would be broken. The video further claims that Tendulkar says if Root scores another century, he would give up the bat’s grip, after which the clip abruptly ends.

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Users sharing the video are claiming that Sachin Tendulkar has taken a dig at Joe Root through this remark.

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Cyber Peace Foundation’s research found the claim to be misleading. Our research clearly establishes that the viral video is not authentic but has been created using Artificial Intelligence (AI) tools and is being shared online with a false narrative.

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CLAIM

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On January 5, 2025, several users shared the viral video on Instagram, claiming it shows Sachin Tendulkar making remarks about Joe Root’s century-scoring spree.

(Post link and archive link available.)

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• https://www.instagram.com/reel/DTIUsvnCAid/?igsh=MWdvdm13OW9sMzZrbg%3D%3D 
• https://archive.ph/RO2vw 

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FACT CHECK

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To verify the claim, we extracted keyframes from the viral video and conducted a Google Reverse Image Search. This led us to an interview of Sachin Tendulkar published on the official BBC News YouTube channel on November 18, 2013. The visuals from that interview match exactly with those seen in the viral clip.

This establishes that the visuals used in the viral video are old and have been repurposed with manipulated audio to create a misleading narrative.

Further, Joe Root made his Test debut in 2012. At that time, he had not scored multiple Test centuries and was nowhere close to Sachin Tendulkar’s record tally of hundreds. This timeline itself makes the viral claim factually incorrect.

(Link to the original BBC interview available.)

https://www.youtube.com/watch?v=v6Rz4pgR9UQ 

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Upon closely examining the viral clip, we noticed that Sachin Tendulkar’s voice sounded unnatural and inconsistent. This raised suspicion of audio manipulation.

We then ran the viral video through an AI detection tool, Aurigin AI. According to the results, the audio in the video was found to be 100 percent AI-generated, confirming that Tendulkar never made the statements attributed to him in the clip.

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Conclusion

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Our research confirms that the viral video claiming Sachin Tendulkar commented on Joe Root’s centuries is fake. The video has been created using AI-generated audio and misleadingly combined with visuals from a 2013 interview. Users are sharing this manipulated clip on social media with a false claim.

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The rapid innovation of technology and its resultant proliferation in India has integrated businesses that market technology-based products with commerce. Consumer habits have now shifted from traditional to technology-based products, with many consumers opting for smart devices, online transactions and online services. This migration has increased potential data breaches, product defects, misleading advertisements and unfair trade practices. 

The need to regulate technology-based commercial industry is seen in the backdrop of various threats that technologies pose, particularly to data. Most devices track consumer behaviour without the authorisation of the consumer. Additionally, products are often defunct or complex to use and the configuration process may prove to be lengthy with a vague warranty. 

It is noted that consumers also face difficulties in the technology service sector, even while attempting to purchase a product. These include vendor lock-ins (whereby a consumer finds it difficult to migrate from one vendor to another), dark patterns (deceptive strategies and design practices that mislead users and violate consumer rights), ethical concerns etc. 

Against this backdrop, consumer laws are now playing catch up to adequately cater to new consumer rights that come with technology. Consumer laws now have to evolve to become complimentary with other laws and legislation that govern and safeguard individual rights. This includes emphasising compliance with data privacy regulations, creating rules for ancillary activities such as advertising standards and setting guidelines for both product and product seller/manufacturer. 

The Legal Framework in India

Currently, Consumer Laws in India while not tech-targeted, are somewhat adequate; The Consumer Protection Act 2019 (“Act”) protects the rights of consumers in India. It places liability on manufacturers, sellers and service providers for any harm caused to a consumer by faulty/defective products. As a result, manufacturers and sellers of ‘Internet & technology-based products’ are brought under the ambit of this Act. The Consumer Protection Act 2019 may also be viewed in light of the Digital Personal Data Protection Act 2023, which mandates the security of the digital personal data of an individual. Envisioned provisions such as those pertaining to mandatory consent, purpose limitation, data minimization, mandatory security measures by organisations, data localisation, accountability and compliance by the DPDP Act can be applied to information generated by and for consumers.

Multiple regulatory authorities and departments have also tasked themselves to issue guidelines that imbibe the principle of caveat venditor. To this effect, the Networks & Technologies (NT) wing of the Department of Telecommunications (DoT) on 2 March 2023, issued the Advisory Guidelines to M2M/IoT stakeholders for securing consumer IoT (“Guidelines”) aiming for M2M/IoT (i.e. Machine to Machine/Internet of things) compliance with the safety and security standards and guidelines in order to protect the users and the networks that connect these devices. The comprehensive Guidelines suggest the removal of universal default passwords and usernames such as “admin” that come preprogrammed with new devices and mandate the password reset process to be done after user authentication. Web services associated with the product are required to use Multi-Factor Authentication and duty is cast on them to not expose any unnecessary user information prior to authentication. Further, M2M/IoT stakeholders are required to provide a public point of contact for reporting vulnerability and security issues. Such stakeholders must also ensure that the software components are updateable in a secure and timely manner. An end-of-life policy is to be published for end-point devices which states the assured duration for which a device will receive software updates.

The involvement of regulatory authorities depends on the nature of technology products; a single product or technical consumer threat may see multiple guidelines. The Advertising Standards Council of India (ASCI) notes that cryptocurrency and related products were considered as the most violative category to commit fraud. In an attempt to protect consumer safety, it introduced guidelines to regulate advertising and promotion of virtual digital assets (VDA) exchange and trading platforms and associated services as a necessary interim measure in February 2022. It mandates that all VDA ads must carry the stipulated disclaimer “Crypto products and NFTs are unregulated and can be highly risky. There may be no regulatory recourse for any loss from such transactions.” must be made in a prominent and unmissable manner.

Further, authorities such as Securities and Exchange Board of India (SEBI) and the Reserve Bank of India (RBI) also issue cautionary notes to consumers and investors against crypto trading and ancillary activities. Even bodies like Bureau of Indian Standards (BIS) act as a complimenting authority, since product quality, including electronic products, is emphasised by mandating compliance to prescribed standards. 

It is worth noting that ASCI has proactively responded to new-age technology-induced threats to consumers by attempting to tackle “dark patterns” through its existing Code on Misleading Ads (“Code”), since it is applicable across media to include online advertising on websites and social media handles. It was noted by ASCI that 29% of advertisements were disguised ads by influencers, which is a form of dark pattern. Although the existing Code addressed some issues, a need was felt to encompass other dark patterns.

Perhaps in response, the Central Consumer Protection Authority in November 2023 released guidelines addressing “dark patterns” under the Consumer Protection Act 2019 (“Guidelines”). The Guidelines define dark patterns as deceptive strategies and design practices that mislead users and violate consumer rights. These may include creating false urgency, scarcity or popularity of a product, basket sneaking (whereby additional services are added automatically on purchase of a product or service), confirm shaming (it refers to statements such as “I will stay unsecured” when opting out of travel insurance on booking of transportation tickets), etc. The Guidelines also cater to several data privacy considerations; for example, they stipulate a bar on encouraging consumers from divulging more personal information while making purchases due to difficult language and complex settings of their privacy policies, thereby ensuring compliance of technology product sellers and e-commerce platforms/vendors with data privacy laws in India. It is to be noted that the Guidelines are applicable on all platforms that systematically offer goods and services in India, advertisers and sellers.

Conclusion

Consumer laws for technology-based products in India play a pivotal role in safeguarding the rights and interests of individuals in an era marked by rapid technological advancements. These legislative frameworks, spanning facets such as data protection, electronic transactions, and product liability, assume a pivotal role in establishing a regulatory equilibrium that addresses the nuanced challenges of the digital age. The dynamic evolution of the digital landscape necessitates an adaptive legal infrastructure that ensures ongoing consumer safeguarding amidst technological innovations. As the digital landscape evolves, it is imperative for regulatory frameworks to adapt, ensuring that consumers are protected from potential risks associated with emerging technologies. Striking a balance between innovation and consumer safety requires ongoing collaboration between policymakers, businesses, and consumers. By staying attuned to the evolving needs of the digital age, Indian consumer laws can provide a robust foundation for security and equitable relationships between consumers and technology-based products.

References:

• https://dot.gov.in/circulars/advisory-guidelines-m2miot-stakeholders-securing-consumer-iot
• https://www.mondaq.com/india/advertising-marketing--branding/1169236/asci-releases-guidelines-to-govern-ads-for-cryptocurrency
• https://www.ascionline.in/the-asci-code/#:~:text=Chapter%20I%20(4)%20of%20the,nor%20deceived%20by%20means%20of
• https://www.ascionline.in/wp-content/uploads/2022/11/dark-patterns.pdf

Introduction

Targeting airlines and airports, airline hoax threats are fabricated alarms which intend to disrupt normal day-to-day activities and create panic among the public. Security of public settings is of utmost importance, making them a vulnerable target. The consequences of such threats include the financial loss incurred by parties concerned, increased security protocols to be followed immediately after and in preparation, flight delays and diversions, emergency landings and passenger inconvenience and emotional distress. The motivation behind such threats is malicious intent of varying degrees, breaching national security, integrity and safety. However, apart from the government, airline and social media authorities which already have certain measures in place to tackle such issues, the public, through responsible consumption and verified sharing has an equal role in preventing the spread of misinformation and panic regarding the same.

Hoax Airline Threats

The recent spate of bomb hoax threats to Indian airlines has witnessed false reports about threats to (over) 500 flights since 14/10/2024, the majority being traced to posts on social media handles which are either anonymous or unverified. Some recent incidents include a hoax threat on Air India's flights from Delhi to Mumbai via Indore which was posted on X, 30/10/2024 and a flight from Nepal (Kathmandu) to Delhi on November 2nd, 2024.

As per reports by the Indian Express, steps are being taken to address such incidents by tweaking the assessment criteria for threats (regarding bombs) and authorities such as the Bomb Threat Assessment Committees (BTAC) are being selective in categorising them as specific and non-specific. Some other consideration factors include whether a VIP is onboard and whether the threat has been posted from an anonymous account with a similar history. 

CyberPeace Recommendations

1. For Public 

• Question sensational information: The public should scrutinise the information they’re consuming not only to keep themselves safe but also to be responsible to other citizens. Exercise caution before sharing alarming messages, posts and pieces of information
• Recognising credible sources: Rely only on trustworthy, verified sources when sharing information, especially when it comes to topics as serious as airline safety.
• Avoiding Reactionary Sharing: Sharing in a state of panic can contribute to the chaos created upon receiving unverified news, hence,  it is suggested to refrain from reactionary sharing.

2. For the Authorities & Agencies

• After a series of hoax bomb threats, the Government of India has issued an advisory to social media platforms calling for them to make efforts for the removal of such malicious content. Adherence to obligations such as the prompt removal of harmful content or disabling access to such unlawful information has been specified under the IT Rules, 2021. They are also obligated under the Bhartiya Nagarik Suraksha Sanhita 2023 to report certain offences on their platform. The Ministry of Civil Aviation’s action plan consists of plans regarding hoax bomb threats being labelled as a cognisable offence, and attracting a no-flyers list as a penalty, among other things.

These plans also include steps such as :  

• Introduction of other corrective measures that are to be taken against bad actors (similar to having a non-flyers list).
• Introduction of a reporting mechanism which is specific to such threats.
• Focus on promoting awareness, digital literacy and critical thinking, fact-checking resources as well as encouraging the public to report such hoaxes

Conclusion

Preventing the spread of airline threat hoaxes is a collective responsibility which involves public engagement and ownership to strengthen safety measures and build upon the trust in the overall safety ecosystem (here; airline agencies, government authorities and the public). As the government and agencies take measures to prevent such instances, the public should continue to share information only from and on verified and trusted portals. It is encouraged that the public must remain vigilant and responsible while consuming and sharing information. 

References

• https://indianexpress.com/article/business/flight-bomb-threats-assessment-criteria-serious-9646397/
• https://www.wionews.com/world/indian-airline-flight-bound-for-new-delhi-from-nepal-receives-hoax-bomb-threat-amid-rise-in-similar-incidents-772795
• https://www.newindianexpress.com/nation/2024/Oct/26/centre-cautions-social-media-platforms-to-tackle-misinformation-after-hoax-bomb-threat-to-multiple-airlines
• https://economictimes.indiatimes.com/industry/transportation/airlines-/-aviation/amid-rising-hoax-bomb-threats-to-indian-airlines-centre-issues-advisory-to-social-media-companies/articleshow/114624187.cms 

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