#FactCheck - "Deepfake Video Falsely Claims of Elon Musk conducting give away for Cryptocurrency”
Research Wing
Innovation and Research
PUBLISHED ON
Nov 21, 2024
10
Executive Summary:
A viral online video claims Billionaire and Founder of Tesla & SpaceX Elon Musk of promoting Cryptocurrency. The CyberPeace Research Team has confirmed that the video is a deepfake, created using AI technology to manipulate Elon’s facial expressions and voice through the use of relevant, reputed and well verified AI tools and applications to arrive at the above conclusion for the same. The original footage had no connections to any cryptocurrency, BTC or ETH apportion to the ardent followers of crypto-trading. The claim that Mr. Musk endorses the same and is therefore concluded to be false and misleading.
Claims:
A viral video falsely claims that Billionaire and founder of Tesla Elon Musk is endorsing a Crypto giveaway project for the crypto enthusiasts which are also his followers by consigning a portion of his valuable Bitcoin and Ethereum stock.
Upon receiving the viral posts, we conducted a Google Lens search on the keyframes of the video. The search led us to various legitimate sources featuring Mr. Elon Musk but none of them included any promotion of any cryptocurrency giveaway. The viral video exhibited signs of digital manipulation, prompting a deeper investigation.
We used AI detection tools, such as TrueMedia.org, to analyze the video. The analysis confirmed with 99.0% confidence that the video was a deepfake. The tools identified "substantial evidence of manipulation," particularly in the facial movements and voice, which were found to be artificially generated.
Additionally, an extensive review of official statements and interviews with Mr. Musk revealed no mention of any such giveaway. No credible reports were found linking Elon Musk to this promotion, further confirming the video’s inauthenticity.
Conclusion:
The viral video claiming that Elon Musk promotes a crypto giveaway is a deep fake. The research using various tools such as Google Lens, AI detection tool confirms that the video is manipulated using AI technology. Additionally, there is no information in any official sources. Thus, the CyberPeace Research Team confirms that the video was manipulated using AI technology, making the claim false and misleading.
Claim: Elon Musk conducting giving away Cryptocurrency viral on social media.
With the rise of AI deepfakes and manipulated media, it has become difficult for the average internet user to know what they can trust online. Synthetic media can have serious consequences, from virally spreading election disinformation or medical misinformation to serious consequences like revenge porn and financial fraud. Recently, a Pune man lost ₹43 lakh when he invested money based on a deepfake video of Infosys founder Narayana Murthy. In another case, that of Babydoll Archi, a woman from Assam had her likeness deepfaked by an ex-boyfriend to create revenge porn.
Image or video manipulation used to leave observable traces. Online sources may advise examining the edges of objects in the image, checking for inconsistent patterns, lighting differences, observing the lip movements of the speaker in a video or counting the number of fingers on a person’s hand. Unfortunately, as the technology improves, such folk advice might not always help users identify synthetic and manipulated media.
The Coalition for Content Provenance and Authenticity (C2PA)
One interesting project in the area of trust-building under these circumstances has been the Coalition for Content Provenance and Authenticity (C2PA). Started in 2019 by Adobe and Microsoft, C2PA is a collaboration between major players in AI, social media, journalism, and photography, among others. It set out to create a standard for publishers of digital media to prove the authenticity of digital media and track changes as they occur.
When photos and videos are captured, they generally store metadata like the date and time of capture, the location, the device it was taken on, etc. C2PA developed a standard for sharing and checking the validity of this metadata, and adding additional layers of metadata whenever a new user makes any edits. This creates a digital record of any and all changes made. Additionally, the original media is bundled with this metadata. This makes it easy to verify the source of the image and check if the edits change the meaning or impact of the media. This standard allows different validation software, content publishers and content creation tools to be interoperable in terms of maintaining and displaying proof of authenticity.
Source: C2PA website
The standard is intended to be used on an opt-in basis and can be likened to a nutrition label for digital media. Importantly, it does not limit the creativity of fledgling photo editors or generative AI enthusiasts; it simply provides consumers with more information about the media they come across.
Could C2PA be Useful in an Indian Context?
The World Economic Forum’s Global Risk Report 2024, identifies India as a significant hotspot for misinformation. The recent AI Regulation report by MeitY indicates an interest in tools for watermarking AI-based synthetic content for ease of detecting and tracking harmful outcomes. Perhaps C2PA can be useful in this regard as it takes a holistic approach to tracking media manipulation, even in cases where AI is not the medium.
Currently, 26 India-based organisations like the Times of India or Truefy AI have signed up to the Content Authenticity Initiative (CAI), a community that contributes to the development and adoption of tools and standards like C2PA. However, people are increasingly using social media sites like WhatsApp and Instagram as sources of information, both of which are owned by Meta and have not yet implemented the standard in their products.
India also has low digital literacy rates and low resistance to misinformation. Part of the challenge would be showing people how to read this nutrition label, to empower people to make better decisions online. As such, C2PA is just one part of an online trust-building strategy. It is crucial that education around digital literacy and policy around organisational adoption of the standard are also part of the strategy.
The standard is also not foolproof. Current iterations may still struggle when presented with screenshots of digital media and other non-technical digital manipulation. Linking media to their creator may also put journalists and whistleblowers at risk. Actual use in context will show us more about how to improve future versions of digital provenance tools, though these improvements are not guarantees of a safer internet.
The largest advantage of C2PA adoption would be the democratisation of fact-checking infrastructure. Since media is shared at a significantly faster rate than it can be verified by professionals, putting the verification tools in the hands of people makes the process a lot more scalable. It empowers citizen journalists and leaves a public trail for any media consumer to look into.
Conclusion
From basic colour filters to make a scene more engaging, to removing a crowd from a social media post, to editing together videos of a politician to make it sound like they are singing a song, we are so accustomed to seeing the media we consume be altered in some way. The C2PA is just one way to bring transparency to how media is altered. It is not a one-stop solution, but it is a viable starting point for creating a fairer and democratic internet and increasing trust online. While there are risks to its adoption, it is promising to see that organisations across different sectors are collaborating on this project to be more transparent about the media we consume.
A viral video claims to show a massive cumulonimbus cloud over Gurugram, Haryana, and Delhi NCR on 3rd September 2025. However, our research reveals the claim is misleading. A reverse image search traced the visuals to Lviv, Ukraine, dating back to August 2021. The footage matches earlier reports and was even covered by the Ukrainian news outlet 24 Kanal, which published the story under the headline “Lviv Covered by Unique Thundercloud: Amazing Video”. Thus, the viral claim linking the phenomenon to a recent event in India is false.
Claim:
A viral video circulating on social media claims to show a massive cloud formation over Gurugram, Haryana, and the Delhi NCR region on 3rd September 2025. The cloud appears to be a cumulonimbus formation, which is typically associated with heavy rainfall, thunderstorms, and severe weather conditions.
Fact Check:
After conducting a reverse image search on key frames of the viral video, we found matching visuals from videos that attribute the phenomenon to Lviv, a city in Ukraine. These videos date back to August 2021, thereby debunking the claim that the footage depicts a recent weather event over Gurugram, Haryana, or the Delhi NCR region.
Further research revealed that a Ukrainian news channel named 24 Kanal, had reported on the Lviv thundercloud phenomenon in August 2021. The report was published under the headline “Lviv Covered by Unique Thundercloud: Amazing Video” ( original in Russian, translated into English).
Conclusion:
The viral video does not depict a recent weather event in Gurugram or Delhi NCR, but rather an old incident from Lviv, Ukraine, recorded in August 2021. Verified sources, including Ukrainian media coverage, confirm this. Hence, the circulating claim is misleading and false.
Claim: Old Thundercloud Video from Lviv city in Ukraine Ukraine (2021) Falsely Linked to Delhi NCR, Gurugram and Haryana.
Mr Rajeev Chanderashekhar, MoS, Ministry of Electronics and Information Technology, on 09 March 2023, held a stakeholder consultation on the Digital India Bill. This bill will be the successor to the Information technology Act 2000 and provide a set of regulations and laws which will govern cyberspace in times to come. The consultation was held in Bangalore and was the first of many such consultations where the Digital India bill is to be discussed. These public stakeholder consultations will provide direct public feedback to the ministry, and this will help create a safe and secure ecosystem of Indian Cyber Laws.
What is the Digital India Act?
Cyberspace has evolved the fastest as compared to any other industry, and the evolution of the growth cannot be presumed to be stagnant or stuck as we see new technologies and gadgets being invented all across the globe. The ease created by using technology has changed how we live and function. However, bad actors often use these advantages or fruits of technology to wreak havoc upon the nation’s cyberspace. The use of technology is always governed by the application of usage and safeguard policies and laws. As technology is growing exponentially, it is pertinent that we have laws which are in congruence with today’s time and technology. This is keenly addressed by the Digital India Act, which will be the legislation governing Indian Cyberspace in times to come. This was the need of the hour in order to have the judiciary, legislature and law enforcement agencies ahead of the curve when it comes to cyber crimes and laws.
What is the Digital India Bill’s primary goal?
The Digital India Bill’s goal is to guarantee an institutional structure for accountability and that the internet in India is accessible, unhindered by user harm or criminal activity. The law will apply to new technologies, algorithmic social media platforms, artificial intelligence, user risks, the diversity of the internet, and the regulation of intermediaries. The diversity of the internet, user hazards, artificial intelligence, social media platforms, and intermediary regulation are all discussed.
Why is the Digital India Bill necessary?
The number of internet users in the country currently exceeds 760 million; in the upcoming years, this number will reach 1.2 billion. Despite the fact that the internet is useful and promotes connectivity, there are a number of user damages nearby. Thus, it is crucial to enact legislation to set forth new guidelines for individuals’ rights and responsibilities and mention the requirement to gather data.
Major Elements of the Digital India Act
Major Elements of the Digital India Bill, which will eventually become an Act, which will contribute massively towards a safe cyber-ecosystem, some of these elements aim towards the following-
The legislation attempts to establish an internet regulator.
Women and Child safety.
Safe harbour for intermediaries.
The right of the individual to secure his information and the requirement to utilise personal data for legal purposes provide the main obstacles to data protection or regulation. The law tries to deal with this difficulty.
A limit will be placed on how far a person’s personal information can be accessed for legal reasons.
The majority of the bill’s characteristics are contrasted with the EU’s General Data Protection Regulation.
The Way Ahead
As we ride the wave of developments in cyberspace regarding emerging technologies and automated gadgets, it becomes pertinent that the state takes due note of such technologies and the courts take cognisance of offences committed by using technology. Law enforcement agencies must also train police personnel who can effectively and efficiently investigate cybercrime cases. The ministry also released a few bills last year, such as – the Telecommunication Bill, 2022, Intermediary Rules and the Digital Personal Data Protection Bill, 2022, to better address the shortcomings and the issues in cyberspace and how to safeguard the netizens. The Digital India Act will essentially create a synergy between the current bills and the new ones to come in order to create a wholesome, safe and secure Indian cyber ecosystem.
Conclusion
Digital India Bill is necessary to address the challenges of cyberspace, like personal data and privacy, and policies related to online child and women safety to create a and create a modern and comprehensive legal framework that aligns with global standards of cyber laws. The draft of the bill is expected to come out by July. The ministry looks forward to maximising the impact of the bill through such continuous and effective public consultation to understand and fulfil the expectations and requirements of the Indian netizen, thus empowering him/her equivalent to the netizen of a developed country.
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