#FactCheck - Deepfake Alert: Virat Kohli's Alleged Betting App Endorsement Exposed

Introduction  

The ‘Barbie’ fever is going high in India, and it’s hype to launch online scams in India. The cybercriminals attacking the ‘Barbie’ fans in India, as the popular malware and antivirus protection MacAfee has recently reported that India is in the top 3rd number among countries facing major malware attacks. After the release of ‘barbie’ in theatres, the Scams started spreading across India through the free download of the ‘Barbie’ movie from the link and other viruses. The scammers trick the victims by selling free ‘Barbie’ tickets and, after the movie’s hit, search for the free download links on websites which leads to the Scams.

What is the ‘Barbie’ malware?

After the release of the ‘Barbie’ movie, trying to keep up with the trend, Barbie fans started to search the links for free movie downloads from anonymous sources. And after downloading the movie, there was malware in the downloaded zip files. The online scam includes not genuine dubbed downloads of the movie that install malware, barbie-related viruses, and fake videos that point to free tickets, and also clicking on unverified links for the movie access resulted in Scam. It is important not to get stuck in these trends just because to keep up with them, as it could land you in trouble.

‍Case: As per the report of McAfee, several cases of malware trick victims into downloading the ‘ Barbie’ movie in different languages. By clicking the link, it prompts the user to download a Zip file, which is packed with malware

Countries-wise malware distribution

Cyber Scams witnessed a significant surge in just a few weeks, with hundreds of incidents of new malware cases. And The USA is on the top No. Among all the countries, In the USA there was 37 % of ‘Barbie’ malware attacks held per the, while Australia, the UK, and India suffered 6 % of malware attacks. And other countries like Japan, Ireland, and France faced 3% of Malware attacks.

What are the precautions?

Cyber scams are evolving everywhere, users must remain vigilant and take necessary precautions to protect their personal information. The user shall avoid clicking on suspicious links, also those which are related to unauthorised movie downloads or fake ticket offers. The people shall use legitimate and official platforms to access movie-related content. Keeping anti-malware and antivirus will add an extra layer of protection.

Here are some following precautions against Malware:

• Use security software.
• Use strong passwords and authentication.
• Enforce safe browsing and email.
• Data backup.
• Implement Anti-lateral Movement.

Conclusion  

Cyberspace is evolving, and with that, Scams are also evolving. With the new trend of ‘Barbie’ Scams going on the rise everywhere, India is on top 3rd No. In India, McAfee reported several malicious attacks that attempted to trick the victims into downloading the free version of ‘Barbie’ movie in dubbed languages. This resulted in a Scam. People usually try to keep up with trends that land them in trouble. The users shall beware of these kinds of cyber-attacks. These scams result in huge losses. Technology should be used with proper precautions as per the incidents happening around.

CAPTCHA, or the Completely Automated Public Turing Test to Tell Computers and Humans Apart function, is an image or distorted text that users have to identify or interpret to prove they are human. 2007 marked the inception of CAPTCHA, and Google developed its free service called reCAPTCHA, one of the most commonly used technologies to tell computers apart from humans. CAPTCHA protects websites from spam and abuse by using tests considered easy for humans but were supposed to be difficult for bots to solve. 

But, now this has changed. With AI becoming more and more sophisticated, it is now capable of solving CAPTCHA tests at a rate that is more accurate than humans, rendering them increasingly ineffective. This raises the question of whether CAPTCHA is still effective as a detection tool with the advancements of AI.

CAPTCHA Evolution: From 2007 Till Now

CAPTCHA has evolved through various versions to keep bots at bay. reCAPTCHA v1 relied on distorted text recognition, v2 introduced image-based tasks and behavioural analysis, and v3 operated invisibly, assigning risk scores based on user interactions. While these advancements improved user experience and security, AI now solves CAPTCHA with 96% accuracy, surpassing humans (50-86%). Bots can mimic human behaviour, undermining CAPTCHA’s effectiveness and raising the question: is it still a reliable tool for distinguishing real people from bots?

Smarter Bots and Their Rise

AI advancements like machine learning, deep learning and neural networks have developed at a very fast pace in the past decade, making it easier for bots to bypass CAPTCHA. They allow the bots to process and interpret the CAPTCHA types like text and images with almost human-like behaviour. Some examples of AI developments against bots are OCR or Optical Character Recognition. The earlier versions of CAPTCHA relied on distorted text: AI because of this tech is able to recognise and decipher the distorted text, making CAPTCHA useless. AI is trained on huge datasets which allows Image Recognition by identifying the objects that are specific to the question asked. These bots can mimic human habits and patterns by Behavioural Analysis and therefore fool the CAPTCHA. 

To defeat CAPTCHA, attackers have been known to use Adversarial Machine Learning, which refers to AI models trained specifically to defeat CAPTCHA. They collect CAPTCHA datasets and answers and create an AI that can predict correct answers. The implications that CAPTCHA failures have on platforms can range from fraud to spam to even cybersecurity breaches or cyberattacks. 

CAPTCHA vs Privacy: GDPR and DPDP

GDPR and the DPDP Act emphasise protecting personal data, including online identifiers like IP addresses and cookies. Both frameworks mandate transparency when data is transferred internationally, raising compliance concerns for reCAPTCHA, which processes data on Google’s US servers. Additionally, reCAPTCHA's use of cookies and tracking technologies for risk scoring may conflict with the DPDP Act's broad definition of data. The lack of standardisation in CAPTCHA systems highlights the urgent need for policymakers to reevaluate regulatory approaches.

CyberPeace Analysis: The Future of Human Verification

CAPTCHA, once a cornerstone of online security, is losing ground as AI outperforms humans in solving these challenges with near-perfect accuracy. Innovations like invisible CAPTCHA and behavioural analysis provided temporary relief, but bots have adapted, exploiting vulnerabilities and undermining their effectiveness. This decline demands a shift in focus. 

Emerging alternatives like AI-based anomaly detection, biometric authentication, and blockchain verification hold promise but raise ethical concerns like privacy, inclusivity, and surveillance. The battle against bots isn’t just about tools but it’s about reimagining trust and security in a rapidly evolving digital world.

AI is clearly winning the CAPTCHA war, but the real victory will be designing solutions that balance security, user experience and ethical responsibility. It’s time to embrace smarter, collaborative innovations to secure a human-centric internet.

References

• https://www.business-standard.com/technology/tech-news/bot-detection-no-longer-working-just-wait-until-ai-agents-come-along-124122300456_1.html 
• https://www.milesrote.com/blog/ai-defeating-recaptcha-the-evolving-battle-between-bots-and-web-security 
• https://www.technologyreview.com/2023/10/24/1081139/captchas-ai-websites-computing/‍
• https://datadome.co/guides/captcha/recaptcha-gdpr/

Introduction

Misinformation is rampant all over the world and impacting people at large. In 2023, UNESCO commissioned a survey on the impact of Fake News which was conducted by IPSOS. This survey was conducted in 16 countries that are to hold national elections in 2024 with a total of 2.5 billion voters and showed how pressing the need for effective regulation had become and found that 85% of people are apprehensive about the repercussions of online disinformation or misinformation. UNESCO has introduced a plan to regulate social media platforms in light of these worries, as they have become major sources of misinformation and hate speech online. This action plan is supported by the worldwide opinion survey, highlighting the urgent need for strong actions. The action plan outlines the fundamental principles that must be respected and concrete measures to be implemented by all stakeholders associated, i.e., government, regulators, civil society and the platforms themselves. 

The Key Areas in Focus of the Action Plan

The focus area of the action plan is on the protection of the Freedom of Expression while also including access to information and other human rights in digital platform governance. The action plan works on the basic premise that the impact on human rights becomes the compass for all decision-making, at every stage and by every stakeholder. Groups of independent regulators work in close coordination as part of a wider network, to prevent digital companies from taking advantage of disparities between national regulations. Moderation of content as a feasible and effective option at the required scale, in all regions and all languages. 

The algorithms of these online platforms, particularly the social media platforms are established, but it is too often geared towards maximizing engagement rather than the reliability of information. Platforms are required to take on more initiative to educate and train users to be critical thinkers and not just hopers. Regulators and platforms are in a position to take strong measures during particularly sensitive conditions ranging from elections to crises, particularly the information overload that is taking place.

Key Principles of the Action Plan

1. Human Rights Due Diligence: Platforms are required to assess their impact on human rights, including gender and cultural dimensions, and to implement risk mitigation measures. This would ensure that the platforms are responsible for educating users about their rights.
2. Adherence to International Human Rights Standards: Platforms must align their design, content moderation, and curation with international human rights standards. This includes ensuring non-discrimination, supporting cultural diversity, and protecting human moderators.
3. Transparency and Openness: Platforms are expected to operate transparently, with clear, understandable, and auditable policies. This includes being open about the tools and algorithms used for content moderation and the results they produce.
4. User Access to Information: Platforms should provide accessible information that enables users to make informed decisions. 
5. Accountability: Platforms must be accountable to their stakeholders which would include the users and the public, which would ensure that redressal for content-related decisions is not compromised. This accountability extends to the implementation of their terms of service and content policies.

Enabling Environment for the application of the UNESCO Plan

The UNESCO Action Plan to counter misinformation has been created to create an environment where freedom of expression and access to information flourish, all while ensuring safety and security for digital platform users and non-users. This endeavour calls for collective action—societies as a whole must work together. Relevant stakeholders, from vulnerable groups to journalists and artists, enable the right to expression. 

Conclusion

The UNESCO Action Plan is a response to the dilemma that has been created due to the information overload, particularly, because the distinction between information and misinformation has been so clouded. The IPSOS survey has revealed the need for an urgency to address these challenges in the users who fear the repercussions of misinformation. 

The UNESCO action plan provides a comprehensive framework that emphasises the protection of human rights, particularly freedom of expression, while also emphasizing the importance of transparency, accountability, and education in the governance of digital platforms as a priority. By advocating for independent regulators and encouraging platforms to align with international human rights standards, UNESCO is setting the stage for a more responsible and ethical digital ecosystem. 

The recommendations include integrating regulators through collaborations and promoting global cooperation to harmonize regulations, expanding the Digital Literacy campaign to educate users about misinformation risks and online rights, ensuring inclusive access to diverse content in multiple languages and contexts, and monitoring and refining tech advancements and regulatory strategies as challenges evolve. To ultimately promote a true online information landscape.

Reference

• https://www.unesco.org/en/articles/online-disinformation-unesco-unveils-action-plan-regulate-social-media-platforms
• https://www.unesco.org/sites/default/files/medias/fichiers/2023/11/unesco_ipsos_survey.pdf ‍
• https://dig.watch/updates/unesco-sets-out-strategy-to-tackle-misinformation-after-ipsos-survey