#FactCheck: Beware of Fake Emails Distributing Fraudulent e-PAN Cards
Executive Summary:
We have identified a post addressing a scam email that falsely claims to offer a download link for an e-PAN Card. This deceptive email is designed to mislead recipients into disclosing sensitive financial information by impersonating official communication from Income Tax Department authorities. Our report aims to raise awareness about this fraudulent scheme and emphasize the importance of safeguarding personal data against such cyber threats.

Claim:
Scammers are sending fake emails, asking people to download their e-PAN cards. These emails pretend to be from government authorities like the Income Tax Department and contain harmful links that can steal personal information or infect devices with malware.
Fact Check:
Through our research, we have found that scammers are sending fake emails, posing as the Income Tax Department, to trick users into downloading e-PAN cards from unofficial links. These emails contain malicious links that can lead to phishing attacks or malware infections. Genuine e-PAN services are only available through official platforms such as the Income Tax Department's website (www.incometaxindia.gov.in) and the NSDL/UTIITSL portals. Despite repeated warnings, many individuals still fall victim to such scams. To combat this, the Income Tax Department has a dedicated page for reporting phishing attempts: Report Phishing - Income Tax India. It is crucial for users to stay cautious, verify email authenticity, and avoid clicking on suspicious links to protect their personal information.

Conclusion:
The emails currently in circulation claiming to provide e-PAN card downloads are fraudulent and should not be trusted. These deceptive messages often impersonate government authorities and contain malicious links that can result in identity theft or financial fraud. Clicking on such links may compromise sensitive personal information, putting individuals at serious risk. To ensure security, users are strongly advised to verify any such communication directly through official government websites and avoid engaging with unverified sources. Additionally, any phishing attempts should be reported to the Income Tax Department and also to the National Cyber Crime Reporting Portal to help prevent the spread of such scams. Staying vigilant and exercising caution when handling unsolicited emails is crucial in safeguarding personal and financial data.
- Claim: Fake emails claim to offer e-PAN card downloads.
- Claimed On: Social Media
- Fact Check: False and Misleading
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Introduction
Misinformation is a major issue in the AI age, exacerbated by the broad adoption of AI technologies. The misuse of deepfakes, bots, and content-generating algorithms have made it simpler for bad actors to propagate misinformation on a large scale. These technologies are capable of creating manipulative audio/video content, propagate political propaganda, defame individuals, or incite societal unrest. AI-powered bots may flood internet platforms with false information, swaying public opinion in subtle ways. The spread of misinformation endangers democracy, public health, and social order. It has the potential to affect voter sentiments, erode faith in the election process, and even spark violence. Addressing misinformation includes expanding digital literacy, strengthening platform detection capabilities, incorporating regulatory checks, and removing incorrect information.
AI's Role in Misinformation Creation
AI's growth in its capabilities to generate content have grown exponentially in recent years. Legitimate uses or purposes of AI many-a-times take a backseat and result in the exploitation of content that already exists on the internet. One of the main examples of misinformation flooding the internet is when AI-powered bots flood social media platforms with fake news at a scale and speed that makes it impossible for humans to track and figure out whether the same is true or false.
The netizens in India are greatly influenced by viral content on social media. AI-generated misinformation can have particularly negative consequences. Being literate in the traditional sense of the word does not automatically guarantee one the ability to parse through the nuances of social media content authenticity and impact. Literacy, be it social media literacy or internet literacy, is under attack and one of the main contributors to this is the rampant rise of AI-generated misinformation. Some of the most common examples of misinformation that can be found are related to elections, public health, and communal issues. These issues have one common factor that connects them, which is that they evoke strong emotions in people and as such can go viral very quickly and influence social behaviour, to the extent that they may lead to social unrest, political instability and even violence. Such developments lead to public mistrust in the authorities and institutions, which is dangerous in any economy, but even more so in a country like India which is home to a very large population comprising a diverse range of identity groups.
Misinformation and Gen AI
Generative AI (GAI) is a powerful tool that allows individuals to create massive amounts of realistic-seeming content, including imitating real people's voices and creating photos and videos that are indistinguishable from reality. Advanced deepfake technology blurs the line between authentic and fake. However, when used smartly, GAI is also capable of providing a greater number of content consumers with trustworthy information, counteracting misinformation.
Generative AI (GAI) is a technology that has entered the realm of autonomous content production and language creation, which is linked to the issue of misinformation. It is often difficult to determine if content originates from humans or machines and if we can trust what we read, see, or hear. This has led to media users becoming more confused about their relationship with media platforms and content and highlighted the need for a change in traditional journalistic principles.
We have seen a number of different examples of GAI in action in recent times, from fully AI-generated fake news websites to fake Joe Biden robocalls telling the Democrats in the U.S. not to vote. The consequences of such content and the impact it could have on life as we know it are almost too vast to even comprehend at present. If our ability to identify reality is quickly fading, how will we make critical decisions or navigate the digital landscape safely? As such, the safe and ethical use and applications of this technology needs to be a top global priority.
Challenges for Policymakers
AI's ability to generate anonymous content makes it difficult to hold perpetrators accountable due to the massive amount of data generated. The decentralised nature of the internet further complicates regulation efforts, as misinformation can spread across multiple platforms and jurisdictions. Balancing the need to protect the freedom of speech and expression with the need to combat misinformation is a challenge. Over-regulation could stifle legitimate discourse, while under-regulation could allow misinformation to propagate unchecked. India's multilingual population adds more layers to already-complex issue, as AI-generated misinformation is tailored to different languages and cultural contexts, making it harder to detect and counter. Therefore, developing strategies catering to the multilingual population is necessary.
Potential Solutions
To effectively combat AI-generated misinformation in India, an approach that is multi-faceted and multi-dimensional is essential. Some potential solutions are as follows:
- Developing a framework that is specific in its application to address AI-generated content. It should include stricter penalties for the originator and spreader and dissemination of fake content in proportionality to its consequences. The framework should establish clear and concise guidelines for social media platforms to ensure that proactive measures are taken to detect and remove AI-generated misinformation.
- Investing in tools that are driven by AI for customised detection and flagging of misinformation in real time. This can help in identifying deepfakes, manipulated images, and other forms of AI-generated content.
- The primary aim should be to encourage different collaborations between tech companies, cyber security orgnisations, academic institutions and government agencies to develop solutions for combating misinformation.
- Digital literacy programs will empower individuals by training them to evaluate online content. Educational programs in schools and communities teach critical thinking and media literacy skills, enabling individuals to better discern between real and fake content.
Conclusion
AI-generated misinformation presents a significant threat to India, and it is safe to say that the risks posed are at scale with the rapid rate at which the nation is developing technologically. As the country moves towards greater digital literacy and unprecedented mobile technology adoption, one must be cognizant of the fact that even a single piece of misinformation can quickly and deeply reach and influence a large portion of the population. Indian policymakers need to rise to the challenge of AI-generated misinformation and counteract it by developing comprehensive strategies that not only focus on regulation and technological innovation but also encourage public education. AI technologies are misused by bad actors to create hyper-realistic fake content including deepfakes and fabricated news stories, which can be extremely hard to distinguish from the truth. The battle against misinformation is complex and ongoing, but by developing and deploying the right policies, tools, digital defense frameworks and other mechanisms, we can navigate these challenges and safeguard the online information landscape.
References:
- https://economictimes.indiatimes.com/news/how-to/how-ai-powered-tools-deepfakes-pose-a-misinformation-challenge-for-internet-users/articleshow/98770592.cms?from=mdr
- https://www.dw.com/en/india-ai-driven-political-messaging-raises-ethical-dilemma/a-69172400
- https://pure.rug.nl/ws/portalfiles/portal/975865684/proceedings.pdf#page=62

Introduction
Misinformation in India has emerged as a significant societal challenge, wielding a potent influence on public perception, political discourse, and social dynamics. A potential number of first-time voters across India identified fake news as a real problem in the nation. With the widespread adoption of digital platforms, false narratives, manipulated content, and fake news have found fertile ground to spread unchecked information and news.
In the backdrop of India being the largest market of WhatsApp users, who forward more content on chats than anywhere else, the practice of fact-checking forwarded information continues to remain low. The heavy reliance on print media, television, unreliable news channels and primarily, social media platforms acts as a catalyst since studies reveal that most Indians trust any content forwarded by family and friends. It is noted that out of all risks, misinformation and disinformation ranked the highest in India, coming before infectious diseases, illicit economic activity, inequality and labour shortages. World Economic Forum analysts, in connection with their 2024 Global Risk Report, note that “misinformation and disinformation in electoral processes could seriously destabilise the real and perceived legitimacy of newly elected governments, risking political unrest, violence and terrorism and long-term erosion of democratic processes.”
The Supreme Court of India on Misinformation
The Supreme Court of India, through various judgements, has noted the impact of misinformation on democratic processes within the country, especially during elections and voting. In 1995, while adjudicating a matter pertaining to keeping the broadcasting media under the control of the public, it noted that democracy becomes a farce when the medium of information is monopolized either by partisan central authority or by private individuals or oligarchic organizations.
In 2003, the Court stated that “Right to participate by casting a vote at the time of election would be meaningless unless the voters are well informed about all sides of the issue in respect of which they are called upon to express their views by casting their votes. Disinformation, misinformation, non-information all equally create an uninformed citizenry which would finally make democracy a mobocracy and a farce.” It noted that elections would be a useless procedure if voters remained unaware of the antecedents of the candidates contesting elections. Thus, a necessary aspect of a voter’s duty to cast intelligent and rational votes is being well-informed. Such information forms one facet of the fundamental right under Article 19 (1)(a) pertaining to freedom of speech and expression. Quoting James Madison, it stated that a citizen’s right to know the true facts about their country’s administration is one of the pillars of a democratic State.
On a similar note, the Supreme Court, while discussing the disclosure of information by an election candidate, gave weightage to the High Court of Bombay‘s opinion on the matter, which opined that non-disclosure of information resulted in misinformation and disinformation, thereby influencing voters to take uninformed decisions. It stated that a voter had the elementary right to know the full particulars of a candidate who is to represent him in Parliament/Assemblies.
While misinformation was discussed primarily in relation to elections, the effects of misinformation in other sectors have also been discussed from time to time. In particular, The court highlighted the World Health Organisation’s observation in 2021 while discussing the spread of COVID-19, noting that the pandemic was not only an epidemic but also an “infodemic” due to the overabundance of information on the internet, which was riddled with misinformation and disinformation. While condemning governments’ direct or indirect threats of prosecution to citizens, it noted that various citizens who relied on the internet to provide help in securing medical facilities and oxygen tanks were being targeted by alleging that the information posted by them was false and was posted to create panic, defame the administration or damage national image. It instructed authorities to cease such threats and prevent clampdown on information sharing.
More recently, in Facebook v. Delhi Legislative Assembly [(2022) 3 SCC 529], the apex court, while upholding the summons issued to Facebook by the Delhi Legislative Assembly in the aftermath of the 2020 Delhi Riots, noted that while social media enables equal and open dialogue between citizens and policymakers, it is also a tool in the where extremist views are peddled into mainstream media, thereby spreading misinformation. It noted Facebook’s role in the Mynmar, where misinformation and posts that Facebook employees missed fueled offline violence. Since Facebook is one of the most popular social media applications, the platform itself acts as a power center by hosting various opinions and voices on its forum. This directly impacts the governance of States, and some form of liability must be attached to the platform. The Supreme Court objected to Facebook taking contrary stands in various jurisdictions; while in the US, it projected itself as a publisher, which enabled it to maintain control over the material disseminated from its platform, while in India, “it has chosen to identify itself purely as a social media platform, despite its similar functions and services in the two countries.”
Conclusion
The pervasive issue of misinformation in India is a multifaceted challenge with profound implications for democratic processes, public awareness, and social harmony. The alarming statistics of fake news recognition among first-time voters, coupled with a lack of awareness regarding fact-checking organizations, underscore the urgency of addressing this issue. The Supreme Court of India has consistently recognized the detrimental impact of misinformation, particularly in elections. The judiciary has stressed the pivotal role of an informed citizenry in upholding the essence of democracy. It has emphasized the right to access accurate information as a fundamental aspect of freedom of speech and expression. As India grapples with the challenges of misinformation, the intersection of technology, media literacy and legal frameworks will be crucial in mitigating the adverse effects and fostering a more resilient and informed society.
References
- https://thewire.in/media/survey-finds-false-information-risk-highest-in-india
- https://www.statista.com/topics/5846/fake-news-in-india/#topicOverview
- https://www.weforum.org/publications/global-risks-report-2024/digest/
- https://main.sci.gov.in/supremecourt/2020/20428/20428_2020_37_1501_28386_Judgement_08-Jul-2021.pdf
- Secretary, Ministry of Information & Broadcasting, Govt, of India and Others v. Cricket Association of Bengal and Another [(1995) 2 SCC 161]
- People’s Union for Civil Liberties (PUCL) v. Union of India [(2003) 4 SCC 399]
- Kisan Shankar Kathore v. Arun Dattatray Sawant and Others [(2014) 14 SCC 162]
- Distribution of Essential Supplies & Services During Pandemic, In re [(2021) 18 SCC 201]
- Facebook v. Delhi Legislative Assembly [(2022) 3 SCC 529]

Introduction
This tale, the Toothbrush Hack, straddles the ordinary and the sophisticated; an unassuming household item became the tool for committing cyber crime. Herein lies the account of how three million electronic toothbrushes turned into the unwitting infantry in a cyber skirmish—a Distributed Denial of Service (DDoS) assault that flirted with the thin line that bridges the real and the outlandish.
In January, within the Swiss borders, a story began circulating—first reported by the Aargauer Zeitung, a Swiss German-language daily newspaper. A legion of cybercriminals, with honed digital acumen, had planted malware on some three million electric toothbrushes. These devices, mere slivers of plastic and circuitry, became agents of chaos, converging their electronic requests upon the servers of an undisclosed Swiss firm, hurling that digital domain into digital blackout for several hours and wreaking an economic turmoil calculated in seven-figure sums.
The entire Incident
It was claimed that three million electric toothbrushes were allegedly used for a distributed denial-of-service (DDoS) attack, first reported by the Aargauer Zeitung, a Swiss German-language daily newspaper. The article claimed that cybercriminals installed malware on the toothbrushes and used them to access a Swiss company's website, causing the site to go offline and causing significant financial loss. However, cybersecurity experts have questioned the veracity of the story, with some describing it as "total bollocks" and others pointing out that smart electric toothbrushes are connected to smartphones and tablets via Bluetooth, making it impossible for them to launch DDoS attacks over the web. Fortinet clarified that the topic of toothbrushes being used for DDoS attacks was presented as an illustration of a given type of attack and that no IoT botnets have been observed targeting toothbrushes or similar embedded devices.
The Tech Dilemma - IOT Hack
Imagine the juxtaposition of this narrative against our common expectations of technology: 'This example, which could have been from a cyber thriller, did indeed occur,' asserted the narratives that wafted through the press and social media. The story radiated outward with urgency, painting the image of IoT devices turned to evil tools of digital unrest. It was disseminated with such velocity that face value became an accepted currency amid news cycles. And yet, skepticism took root in the fertile minds of those who dwell in the domains of cyber guardianship.
Several cyber security and IOT experts, postulated that the information from Fortinet had been contorted by the wrench of misinterpretation. They and their ilk highlighted a critical flaw: smart electric toothbrushes are bound to their smartphone or tablet counterparts by the tethers of Bluetooth, not the internet, stripping them of any innate ability to conduct DDoS or any other type of cyber attack directly.
With this unraveling of an incident fit for our cyber age, we are presented with a sobering reminder of the threat spectrum that burgeons as the tendrils of the Internet of Things (IoT) insinuate themselves into our everyday fabrics. Innocuous devices, previously deemed immune to the internet's shadow, now stand revealed as potential conduits for cyber evil. The layers of impact are profound, touching the private spheres of individuals, the underpinning frameworks of national security, and the sinews that clutch at our economic realities. The viral incident was a misinformation.
IOT Weakness
IoT devices bear inherent weaknesses for twin reasons: the oft-overlooked element of security and the stark absence of a means to enact those security measures. Ponder this problem Is there a pathway to traverse the security settings of an electric toothbrush? Or to install antivirus measures within the cooling confines of a refrigerator? The answers point to an unsettling simplicity—you cannot.
How to Protect
Vigilance - What then might be the protocol to safeguard our increasingly digital space? It begins with vigilance, the cornerstone of digital self-defense. Ensure the automatic updating of all IoT devices when they beckon with the promise of a new security patch.
Self Awareness - Avoid the temptation of public USB charging stations, which, while offering electronic succor to your devices, could also stand as the Trojan horses for digital pathogens. Be attuned to signs of unusual power depletion in your gadgets, for it may well serve as the harbinger of clandestine malware. Navigate the currents of public Wi-Fi with utmost care, as they are as fertile for data interception as they are convenient for your connectivity needs.
Use of Firewall - A firewall can prove stalwart against the predators of the internet interlopers. Your smart appliances, from the banality of a kitchen toaster to the novelty of an internet-enabled toilet, if shielded by this barrier, remain untouched, and by extension, uncompromised. And let us not dismiss this notion with frivolity, for the prospect of a malware-compromised toilet or any such smart device leaves a most distasteful specter.
Limit the use of IOT - Additionally, and this is conveyed with the gravity warranted by our current digital era, resist the seduction of IoT devices whose utility does not outweigh their inherent risks. A smart television may indeed be vital for the streaming aficionado amongst us, yet can we genuinely assert the need for a connected laundry machine, an iron, or indeed, a toothbrush? Here, prudence is a virtue; exercise it with judicious restraint.
Conclusion
As we step forward into an era where connectivity has shifted from a mere luxury to an omnipresent standard, we must adopt vigilance and digital hygiene practices with the same fervour as those for our corporal well-being. Let the toothbrush hack not simply be a tale of caution, consigned to the annals of internet folklore, but a fable that imbues us with the recognition of our role in maintaining discipline in a realm where even the most benign objects might be mustered into service by a cyberspace adversary.
References
- https://www.bleepingcomputer.com/news/security/no-3-million-electric-toothbrushes-were-not-used-in-a-ddos-attack/
- https://www.zdnet.com/home-and-office/smart-home/3-million-smart-toothbrushes-were-not-used-in-a-ddos-attack-but-they-could-have-been/
- https://www.securityweek.com/3-million-toothbrushes-abused-for-ddos-attacks-real-or-not/