#FactCheck - Viral Clip and Newspaper Article Claiming 18% GST on 'Good Morning' Messages Debunked
Executive Summary
A recent viral message on social media such as X and Facebook, claims that the Indian Government will start charging an 18% GST on "good morning" texts from April 1, 2024. This news is misinformation. The message includes a newspaper clipping and a video that was actually part of a fake news report from 2018. The newspaper article from Navbharat Times, published on March 2, 2018, was clearly intended as a joke. In addition to this, we also found a video of ABP News, originally aired on March 20, 2018, was part of a fact-checking segment that debunked the rumor of a GST on greetings.

Claims:
The claim circulating online suggests that the Government will start applying a 18% of GST on all "Good Morning" texts sent through mobile phones from 1st of April, this year. This tax would be added to the monthly mobile bills.




Fact Check:
When we received the news, we first did some relevant keyword searches regarding the news. We found a Facebook Video by ABP News titled Viral Sach: ‘Govt to impose 18% GST on sending good morning messages on WhatsApp?’


We have watched the full video and found out that the News is 6 years old. The Research Wing of CyberPeace Foundation also found the full version of the widely shared ABP News clip on its website, dated March 20, 2018. The video showed a newspaper clipping from Navbharat Times, published on March 2, 2018, which had a humorous article with the saying "Bura na mano, Holi hain." The recent viral image is a cutout image from ABP News that dates back to the year 2018.
Hence, the recent image that is spreading widely is Fake and Misleading.
Conclusion:
The viral message claiming that the government will impose GST (Goods and Services Tax) on "Good morning" messages is completely fake. The newspaper clipping used in the message is from an old comic article published by Navbharat Times, while the clip and image from ABP News have been taken out of context to spread false information.
Claim: India will introduce a Goods and Services Tax (GST) of 18% on all "good morning" messages sent through mobile phones from April 1, 2024.
Claimed on: Facebook, X
Fact Check: Fake, made as Comic article by Navbharat Times on 2 March 2018
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Executive Summary
A video circulating on social media claims that Jammu and Kashmir Deputy Chief Minister Surinder Choudhary described Prime Minister Narendra Modi as an agent of Pakistan’s Inter-Services Intelligence (ISI). In the viral clip, Choudhary is allegedly heard accusing the Prime Minister of pushing Kashmir towards Pakistan and claiming that even pro-India Kashmiris are disillusioned with Modi’s policies.
However, research by the CyberPeace research wing has found that the video is digitally manipulated. While the visuals are genuine and taken from a real media interaction, the audio has been fabricated and falsely overlaid to misattribute inflammatory remarks to the Deputy Chief Minister.
Claim
An Instagram account named Conflict Watch shared the video on January 20, claiming that J&K Deputy Chief Minister Surinder Choudhary had called Prime Minister Modi an ISI agent. The video purportedly quoted Choudhary as saying that Modi was elected with Pakistan’s support and that Kashmir would soon become part of Pakistan due to his policies.
Here is the link and archive link to the post, along with a screenshot.

Fact Check:
To verify the claim, the Desk conducted a Google Lens search, which led to a video uploaded on January 20, 2026, on the official YouTube channel of Jammu and Kashmir–based news outlet JKUpdate. The footage was an extended version of the viral clip and featured identical visuals. The original video showed Surinder Choudhary addressing the media on the sidelines of the inaugural two-day JKNC Convention of Block Presidents and Secretaries in the Jammu province. A review of the full media interaction revealed that Choudhary did not make any statements calling Prime Minister Modi an ISI agent or suggesting that Kashmir should join Pakistan.
Instead, in the original footage, Choudhary was seen criticising former Jammu and Kashmir Chief Minister and PDP leader Mehbooba Mufti for supporting the BJP during the bifurcation of Jammu and Kashmir and Ladakh into two Union Territories. He also spoke about the challenges faced by the region after the abrogation of Article 370 and demanded the restoration of full statehood for Jammu and Kashmir. During the interaction, Choudhary said that anyone attempting to divide Jammu and Kashmir at the state or regional level was effectively following Pakistan’s agenda and Jinnah’s two-nation theory. He added that such individuals could not be considered patriots.
Here is the link to the video, along with a screenshot.

In the next phase of the research , the Desk extracted the audio from the viral clip and analysed it using the AI-based audio detection tool Aurigin. The analysis indicated that the voice in the viral video was partially AI-generated, further confirming that the clip had been tampered with.
Below is a screenshot of the result.

Conclusion
Multiple social media users shared a video claiming it showed Jammu and Kashmir Deputy Chief Minister Surinder Choudhary calling Prime Minister Narendra Modi an agent of the ISI. However, the CyberPeace found that the viral video was digitally manipulated. While the visuals were taken from a genuine media interaction with the leader, a fabricated audio track was overlaid to attribute the statements to him falsely.
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Introduction
The rapid advancement of technology, including generative AI, offers immense benefits but also raises concerns about misuse. The Internet Watch Foundation reported that, as of July 2024, over 3,500 new AI-generated child sexual abuse images appeared on the dark web. The UK’s National Crime Agency records 800 monthly arrests for online child threats and estimates 840,000 adults as potential offenders. In response, the UK is introducing legislation to criminalise AI-generated child exploitation imagery, which will be a part of the Crime and Policing Bill when it comes to parliament in the next few weeks, aligning with global AI regulations like the EU AI Act and the US AI Initiative Act. This policy shift strengthens efforts to combat online child exploitation and sets a global precedent for responsible AI governance.
Current Legal Landscape and the Policy Gap
The UK’s Online Safety Act 2023 aims to combat CSAM and deepfake pornography by holding social media and search platforms accountable for user safety. It mandates these platforms to prevent children from accessing harmful content, remove illegal material, and offer clear reporting mechanisms. For adults, major platforms must be transparent about harmful content policies and provide users control over what they see.
However, the Act has notable limitations, including concerns over content moderation overreach, potential censorship of legitimate debates, and challenges in defining "harmful" content. It may disproportionately impact smaller platforms and raise concerns about protecting journalistic content and politically significant discussions. While intended to enhance online safety, these challenges highlight the complexities of balancing regulation with digital rights and free expression.
The Proposed Criminalisation of AI-Generated Sexual Abuse Content
The proposed law by the UK criminalises the creation, distribution, and possession of AI-generated CSAM and deepfake pornography. It mandates enforcement agencies and digital platforms to identify and remove such content, with penalties for non-compliance. Perpetrators may face up to two years in prison for taking intimate images without consent or installing equipment to facilitate such offences. Currently, sharing or threatening to share intimate images, including deepfakes, is an offence under the Sexual Offences Act 2003, amended by the Online Safety Act 2023. The government plans to repeal certain voyeurism offences, replacing them with broader provisions covering unauthorised intimate recordings. This aligns with its September 2024 decision to classify sharing intimate images as a priority offence under the Online Safety Act, reinforcing its commitment to balancing free expression with harm prevention.
Implications for AI Regulation and Platform Responsibility
The UK's move aligns with its AI Safety Summit commitments, placing responsibility on platforms to remove AI-generated sexual abuse content or face Ofcom enforcement. The Crime and Policing Bill is expected to tighten AI regulations, requiring developers to integrate safeguards against misuse, and the licensing frameworks may enforce ethical AI standards, restricting access to synthetic media tools. Given AI-generated abuse's cross-border nature, enforcement will necessitate global cooperation with platforms, law enforcement, and regulators. Bilateral and multilateral agreements could help harmonise legal frameworks, enabling swift content takedown, evidence sharing, and extradition of offenders, strengthening international efforts against AI-enabled exploitation.
Conclusion and Policy Recommendations
The Crime and Policing Bill marks a crucial step in criminalising AI-generated CSAM and deepfake pornography, strengthening online safety and platform accountability. However, balancing digital rights and enforcement remains a challenge. For effective implementation, industry cooperation is essential, with platforms integrating detection tools and transparent reporting systems. AI ethics frameworks should prevent misuse while allowing innovation, and victim support mechanisms must be prioritised. Given AI-driven abuse's global nature, international regulatory alignment is key for harmonised laws, evidence sharing, and cross-border enforcement. This legislation sets a global precedent, emphasising proactive regulation to ensure digital safety, ethical AI development, and the protection of human dignity.
References
- https://www.iwf.org.uk/about-us/why-we-exist/our-research/how-ai-is-being-abused-to-create-child-sexual-abuse-imagery/
- https://www.reuters.com/technology/artificial-intelligence/uk-makes-use-ai-tools-create-child-abuse-material-crime-2025-02-01/
- https://www.financialexpress.com/life/technology-uk-set-to-ban-ai-tools-for-creating-child-sexual-abuse-images-with-new-laws-3735296/
- https://www.gov.uk/government/publications/national-crime-agency-annual-report-and-accounts-2023-to-2024/national-crime-agency-annual-report-and-accounts-2023-to-2024-accessible#part-1--performance-report
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What is Deepfake
Deepfakes have been, a fascinating but unsettling phenomenon that is now prominent in this digital age. These incredibly convincing films have drawn attention and blended in well with our high-tech surroundings. The lifelike but completely manufactured quality of deepfake videos has become an essential component of our digital environment as we traverse the broad reaches of our digital society. While these works have an undoubtedly captivating charm, they have important ramifications. Come along as we examine the deep effects that misuse of deepfakes can have on our globalized digital culture. After many actors now business tycoon Ratan Tata has become the latest victim of deepfake. Tata called out a post from a user that used a fake interview of him in a video recommending Investments.
Case Study
The nuisance of deep fake is sparing none from actors politicians to entrepreneurs everyone is getting caught in the Trap. Soon after the actresses Rashmika Mandana, Katrina Kaif, Kajol and other actresses fell prey to the rising scenario of deepfake, a new case from the industry emerged, which took Mr. Ratan Tata on storm. Business tycoon Ratan Tata has become the latest victim of deepfake. He took to his social media sharing an image of the interview that asked people to invest money in a project in a post on Instagram. Ratan Tata called out a post from a user that used a fake interview of him in a video recommending these Investments.
This nuisance that has been created because of the deepfake is sparing nobody from actors to politicians to entrepreneurs now everyone is getting caught in the trap the latest victim being Ratan Tata. Tech magnate Ratan Tata is the most recent victim of this deepfake phenomenon. The millionaire was seen in the video, which was posted by the Instagram user, giving his followers a once-in-a-million opportunity to "exaggerate investments risk-free."
In the stated video, Ratan Tata was seen giving everyone in India advice mentioning to the public regarding the opportunity to increase their money with no risk and a 100% guarantee. The caption of the video clip stated, "Go to the channel right now."
Tata annotated both the video and the screenshot of the caption with the word "FAKE."
Ongoing Deepfake Assaults in India
Deepfake videos continue to target celebrities, and Priyanka Chopra is also a recent victim of this unsettling trend. Priyanka's deepfake adopts a different strategy than other examples, including actresses like Rashmika Mandanna, Katrina Kaif, Kajol, and Alia Bhatt. Rather than editing her face in contentious situations, the misleading film keeps her looking the same but modifies her voice and replaces real interview quotes with made-up commercial phrases. The deceptive video shows Priyanka promoting a product and talking about her yearly salary, highlighting the worrying development of deepfake technology and its possible effects on prominent personalities.
Prevention and Detection
In order to effectively combat the growing threat posed by deepfake technology, people and institutions should place a high priority on developing critical thinking abilities, carefully examining visual and auditory cues for discrepancies, making use of tools like reverse image searches, keeping up with the latest developments in deepfake trends, and rigorously fact-check reputable media sources. Important actions to improve resistance against deepfake threats include putting in place strong security policies, integrating cutting-edge deepfake detection technologies, supporting the development of ethical AI, and encouraging candid communication and cooperation. We can all work together to effectively and mindfully manage the problems presented by deepfake technology by combining these tactics and making adjustments to the constantly changing terrain.
Conclusion
The current instance involving Ratan Tata serves as an example of how the emergence of counterfeit technology poses an imminent danger to our digital civilization. The fake video, which was posted to Instagram, showed the business tycoon giving financial advice and luring followers with low-risk investment options. Tata quickly called out the footage as "FAKE," highlighting the need for careful media consumption. The Tata incident serves as a reminder of the possible damage deepfakes can do to prominent people's reputations. The issue, in Ratan Tata's instance specifically, demands that public personalities be more mindful of the possible misuse of their virtual identities. We can all work together to strengthen our defenses against this sneaky phenomenon and maintain the trustworthiness of our internet-based culture in the face of ever-changing technological challenges by emphasizing preventive measures like strict safety regulations and the implementation of state-of-the-art deepfake detection technologies.
References
- https://economictimes.indiatimes.com/magazines/panache/ratan-tata-slams-deepfake-video-that-features-him-giving-risk-free-investment-advice/articleshow/105805223.cms
- https://www.ndtv.com/india-news/ratan-tata-flags-deepfake-video-of-his-interview-recommending-investments-4640515
- https://www.businesstoday.in/bt-tv/short-video/viralvideo-business-tycoon-ratan-tata-falls-victim-to-deepfake-408557-2023-12-07
- https://www.livemint.com/news/india/false-ratan-tata-calls-out-a-deepfake-video-of-him-giving-investment-advice-11701926766285.html