Empowering Content Creators: The Voice for an Open Internet in India
Introduction
Rajeev Chandrasekhar, Minister of State at the Ministry of Electronics and Information Technology, has emphasised the need for an open internet. He stated that no platform can deny content creators access to distribute and monetise content and that large technology companies have begun to play a significant role in the digital evolution. Chandrasekhar emphasised that the government does not want the internet or monetisation to be in the purview of just one or two companies and does not want 120 crore Indians on the internet in 2025 to be catered to by big islands on the internet.
The Voice for Open Internet
India's Minister of State for IT, Rajeev Chandrasekhar, has stated that no technology company or social media platform can deny content creators access to distribute and monetise their content. Speaking at the Digital News Publishers Association Conference in Delhi, Chandrasekhar emphasized that the government does not want the internet or monetization of the internet to be in the hands of just one or two companies. He argued that the government does not like monopoly or duopoly and does not want 120 crore Indians on the Internet in 2025 to be catered to by big islands on the internet.
Chandrasekhar highlighted that large technology companies have begun to exert influence when it comes to the dissemination of content, which has become an area of concern for publishers and content creators. He stated that if any platform finds it necessary to block any content, they need to give reasons or grounds to the creators, stating that the content is violating norms.
As India tries to establish itself as an innovator in the technology sector, a recent corpus of Rs 1 lakh crore was announced by the government in the interim Budget of 2024-25. As big companies continue to tighten their stronghold on the sector, content moderation has become crucial. Under the IT Rules Act, 11 types of categories are unlawful under IT Act and criminal law. Platforms must ensure no user posts content that falls under these categories, take down any such content, and gateway users to either de-platforming or prosecuting. Chandrasekhar believes that the government has to protect the fundamental rights of people and emphasises legislative guardrails to ensure platforms are accountable for the correctness of the content.
Monetizing Content on the Platform
No platform can deny a content creator access to the platform to distribute and monetise it,' Chandrasekhar declared, boldly laying down a gauntlet that defies the prevailing norms. This tenet signals a nascent dawn where creators may envision reaping the rewards borne of their creative endeavours unfettered by platform restrictions.
An increasingly contentious issue that shadows this debate is the moderation of content within the digital realm. In this vast uncharted expanse, the powers that be within these monolithic platforms assume the mantle of vigilance—policing the digital avenues for transgressions against a conscribed code of conduct. Under the stipulations of India's IT Rules Act, for example, platforms are duty-bound to interdict user content that strays into territories encompassing a spectrum of 11 delineated unlawful categories. Violations span the gamut from the infringement of intellectual property rights to the propagation of misinformation—each category necessitating swift and decisive intervention. He raised the alarm against misinformation—a malignant growth fed by the fertile soils of innovation—a phenomenon wherein media reports chillingly suggest that up to half of the information circulating on the internet might be a mere fabrication, a misleading simulacrum of authenticity.
The government's stance, as expounded by Chandrasekhar, pivots on an axis of safeguarding citizens' fundamental rights, compelling digital platforms to shoulder the responsibility of arbiters of truth. 'We are a nation of over 90 crores today, a nation progressing with vigour, yet we find ourselves beset by those who wish us ill,'
Upcoming Digital India Act
Awaiting upon the horizon, India's proposed Digital India Act (DIA), still in its embryonic stage of pre-consultation deliberation, seeks to sculpt these asymmetries into a more balanced form. Chandrasekhar hinted at the potential inclusion within the DIA of regulatory measures that would sculpt the interactions between platforms and the mosaic of content creators who inhabit them. Although specifics await the crucible of public discourse and the formalities of consultation, indications of a maturing framework are palpable.
Conclusion
It is essential that the fable of digital transformation reverberates with the voices of individual creators, the very lifeblood propelling the vibrant heartbeat of the internet's culture. These are the voices that must echo at the centre stage of policy deliberations and legislative assembly halls; these are the visions that must guide us, and these are the rights that we must uphold. As we stand upon the precipice of a nascent digital age, the decisions we forge at this moment will cascade into the morrow and define the internet of our future. This internet must eternally stand as a bastion of freedom, of ceaseless innovation and as a realm of boundless opportunity for every soul that ventures into its infinite expanse with responsible use.
References
- https://www.financialexpress.com/business/brandwagon-no-platform-can-deny-a-content-creator-access-to-distribute-and-monetise-content-says-mos-it-rajeev-chandrasekhar-3386388/
- https://indianexpress.com/article/india/meta-content-monetisation-social-media-it-rules-rajeev-chandrasekhar-9147334/
- https://www.medianama.com/2024/02/223-rajeev-chandrasekhar-content-creators-publishers/
Related Blogs
Introduction
The emergence of deepfake technology has become a significant problem in an era driven by technological growth and power. The government has reacted proactively as a result of concerns about the exploitation of this technology due to its extraordinary realism in manipulating information. The national government is in the vanguard of defending national interests, public trust, and security as the digital world changes. On the 26th of December 2023, the central government issued an advisory to businesses, highlighting how urgent it is to confront this growing threat.
The directive aims to directly address the growing concerns around Deepfakes, or misinformation driven by AI. This advice represents the result of talks that Union Minister Shri Rajeev Chandrasekhar, had with intermediaries during the course of a month-long Digital India dialogue. The main aim of the advisory is to accurately and clearly inform users about information that is forbidden, especially those listed under Rule 3(1)(b) of the IT Rules.
Advisory
The Ministry of Electronics and Information Technology (MeitY) has sent a formal recommendation to all intermediaries, requesting adherence to current IT regulations and emphasizing the need to address issues with misinformation, specifically those driven by artificial intelligence (AI), such as Deepfakes. Union Minister Rajeev Chandrasekhar released the recommendation, which highlights the necessity of communicating forbidden information in a clear and understandable manner, particularly in light of Rule 3(1)(b) of the IT Rules.
Advise on Prohibited Content Communication
According to MeitY's advice, intermediaries must transmit content that is prohibited by Rule 3(1)(b) of the IT Rules in a clear and accurate manner. This involves giving users precise details during enrollment, login, and content sharing/uploading on the website, as well as including such information in customer contracts and terms of service.
Ensuring Users Are Aware of the Rules
Digital platform suppliers are required to inform their users of the laws that are relevant to them. This covers provisions found in the IT Act of 2000 and the Indian Penal Code (IPC). Corporations should inform users of the potential consequences of breaking the restrictions outlined in Rule 3(1)(b) and should also urge users to notify any illegal activity to law enforcement.
Talks Concerning Deepfakes
For more than a month, Union Minister Rajeev Chandrasekhar had a significant talk with various platforms where they addressed the issue of "deepfakes," or computer-generated fake videos. The meeting emphasized how crucial it is that everyone abides by the laws and regulations in effect, particularly the IT Rules to prevent deepfakes from spreading.
Addressing the Danger of Disinformation
Minister Chandrasekhar underlined the grave issue of disinformation, particularly in the context of deepfakes, which are false pieces of content produced using the latest developments such as artificial intelligence. He emphasized the dangers this deceptive data posed to internet users' security and confidence. The Minister emphasized the efficiency of the IT regulations in addressing this issue and cited the Prime Minister's caution about the risks of deepfakes.
Rule Against Spreading False Information
The Minister referred particularly to Rule 3(1)(b)(v), which states unequivocally that it is forbidden to disseminate false information, even when doing so involves cutting-edge technology like deepfakes. He called on intermediaries—the businesses that offer digital platforms—to take prompt action to take such content down from their systems. Additionally, he ensured that everyone is aware that breaking such rules has legal implications.
Analysis
The Central Government's latest advisory on deepfake technology demonstrates a proactive strategy to deal with new issues. It also highlights the necessity of comprehensive legislation to directly regulate AI material, particularly with regard to user interests.
There is a wider regulatory vacuum for content produced by artificial intelligence, even though the current guideline concentrates on the precision and lucidity of information distribution. While some limitations are mentioned in the existing laws, there are no clear guidelines for controlling or differentiating AI-generated content.
Positively, it is laudable that the government has recognized the dangers posed by deepfakes and is making appropriate efforts to counter them. As AI technology develops, there is a chance to create thorough laws that not only solve problems but also create a supportive environment for the creation of ethical AI content. User protection, accountability, openness, and moral AI use would all benefit from such laws. This offers an opportunity for regulatory development to guarantee the successful and advantageous incorporation of AI into our digital environment.
Conclusion
The Central Government's preemptive advice on deepfake technology shows a great dedication to tackling new risks in the digital sphere. The advice highlights the urgent need to combat deepfakes, but it also highlights the necessity for extensive legislation on content produced by artificial intelligence. The lack of clear norms offers a chance for constructive regulatory development to protect the interests of users. The advancement of AI technology necessitates the adoption of rules that promote the creation of ethical AI content, guaranteeing user protection, accountability, and transparency. This is a turning point in the evolution of regulations, making it easier to responsibly incorporate AI into our changing digital landscape.
References
- https://economictimes.indiatimes.com/tech/technology/deepfake-menace-govt-issues-advisory-to-intermediaries-to-comply-with-existing-it-rules/articleshow/106297813.cms
- https://pib.gov.in/PressReleaseIframePage.aspx?PRID=1990542#:~:text=Ministry%20of%20Electronics%20and%20Information,misinformation%20powered%20by%20AI%20%E2%80%93%20Deepfakes.
- https://www.timesnownews.com/india/centres-deepfake-warning-to-it-firms-ensure-users-dont-violate-content-rules-article-106298282#:~:text=The%20Union%20government%20on%20Tuesday,actors%2C%20businesspersons%20and%20other%20celebrities
Introduction
As our reliance on digital communication technologies increases, so do the risks associated with the same. The propagation of false information is a significant concern. According to the World Economic Forum's 2024 Global Risk Report, India ranks the highest for misinformation and disinformation risk. Indian Vice President Shri Jagdeep Dhankhar emphasized the importance of transparency and accountability in the digital information age, addressing Indian Information Service officer trainees at the Vice President's Enclave on 18th June 2024. He has highlighted the issue of widespread misinformation and the need to regulate it. He stated “Information is power, information is too dangerous a power, information is that power which has to be regulated’’.
VC calls for regulation of the Information Landscape
The Vice President of India, Shri Dhankhar, has called on young Indian Information Service officers to act swiftly to neutralize misinformation on social media. He emphasized the importance of protecting individuals and institutions from fake narratives set afloat on social media. The VP called for the officers to act as information warriors, protecting the privacy and reputation of affected individuals or institutions.
The VP also highlighted India's vibrant democracy and the need for trust in the government. He called for the neutralization of motivated narratives set by global media and stressed the importance of not allowing others to calibrate them. He also emphasized the need to promote India's development narrative globally, highlighting its rich cultural heritage and diversity. He has expressed the need to regulate information, saying “Unregulated information & fake news can create a disaster of un-imaginable proportion.”
MeitY Advisory dated 1st March 2024
As regards to the issue of misinformation, the recently-issued advisory by the Ministry of Electronics and Information Technology (MeitY), specifies that all users should be well informed about the consequences of dealing with unlawful information on online platforms, including disabling access, removing non-compliant information, suspension or termination of access or usage rights of the user to their user account and imposing punishment under applicable law. The advisory entails that users are clearly informed, through terms of services and user agreements, about the consequences of engaging with unlawful information on the platform. Measures to combat deepfakes or misinformation have also been discussed in the advisory. The advisory necessitates identifying synthetically-created content across various formats, and advising platforms to employ labels, unique identifiers, or metadata to ensure transparency. Furthermore, the advisory mandates the disclosure of software details and tracing the first originator of such synthetically created content.
Conclusion
The battle against the growing incidences of misinformation and disinformation will not be easily won: developing a robust regulatory framework to counter online misinformation is essential. Alongside the regulatory framework, the government should encourage digital literacy campaigns, promote prebunking and debunking strategies and collaborate with relevant organisations such as cybersecurity experts, fact-checking entities, researchers, and policy analysts to combat misinformation on the Internet. Vice President Jagdeep Dhankhar's statement scores the need to regulate information to prevent the spread of fake news or misinformation.
References:
- https://pib.gov.in/PressReleaseIframePage.aspx?PRID=2026304
- https://regmedia.co.uk/2024/03/04/meity_ai_advisory_1_march.pdf
Introduction
In the labyrinthine corridors of the digital age, where information zips across the globe with the ferocity of a tempest, the truth often finds itself ensnared in a web of deception. It is within this intricate tapestry of reality and falsehood that we find ourselves examining two distinct yet equally compelling cases of misinformation, each a testament to the pervasive challenges that beset our interconnected world.
Case 1: The Deceptive Video: Originating in Malaysia, Misattributed to Indian Railway Development
A misleading video claiming to showcase Indian railway construction has been debunked as footage from Malaysia's East Coast Rail Link (ECRL). Fact-checking efforts by India TV traced the video's origin to Malaysia, revealing deceptive captions in Tamil and Hindi. The video was initially posted on Twitter on January 9, 2024, announcing the commencement of track-laying for Malaysia's East Coast Railway. Further investigation reveals the ECRL as a joint venture between Malaysia and China, involving the laying of tracks along the east coast, challenging assertions of Indian railway development. The ECRL's track-laying initiative, initiated in December 2023, is part of China's Belt and Road initiative, covering 665 kilometers across states like Kelantan, Terengganu, Pahang, and Selangor, with a completion target set for 2025.
The video in question, a digital chameleon, had its origins not in the bustling landscapes of India but within the verdant bounds of Malaysia. Specifically, it was a scene captured from the East Coast Rail Link (ECRL) project, a monumental joint venture between Malaysia and China, unfurling across 665 kilometers of Malaysian terrain. This ambitious endeavor, part of the grand Belt and Road initiative, is a testament to the collaborative spirit that defines our era, with tracks stretching from Kelantan to Selangor, and a completion horizon set for the year 2025.
The unveiling of this grand project was graced by none other than Malaysia’s King Sultan Abdullah Sultan Ahmad Shah, in Pahang, underscoring the strategic alliance with China and the infrastructural significance of the ECRL. Yet, despite the clarity of its origins, the video found itself cloaked in a narrative of Indian development, a falsehood that spread like wildfire across the digital savannah.
Through the meticulous application of keyframe analysis and reverse image searches, the truth was laid bare. Reports from reputable sources such as the Associated Press and the Global Times, featuring the very same machinery, corroborated the video's true lineage. This revelation not only highlighted the ECRL's geopolitical import but also served as a clarion call for the critical role of fact-checking in an era where misinformation proliferates with reckless abandon.
Case 2: Kerala's Incident: Investigating Fake Narratives
Kerala Chief Minister Pinarayi Vijayan has registered 53 cases related to spreading fake narratives on social media to incite communal sentiments following the blasts at a Christian religious gathering in October 2023. Vijayan said cases have been registered against online news portals, editors, and Malayalam television channels. The state police chief has issued directions to monitor social media to stop fake news spread and take appropriate actions.
In a different corner of the world, the serene backdrop of Kerala was shattered by an event that would ripple through the fabric of its society. The Kalamassery blast, a tragic occurrence at a Christian religious gathering, claimed the lives of eight individuals and left over fifty wounded. In the wake of this calamity, a man named Dominic Martin surrendered, claiming responsibility for the heinous act.
Yet, as the investigation unfolded, a different kind of violence emerged—one that was waged not with explosives but with words. A barrage of fake narratives began to circulate through social media, igniting communal tensions and distorting the narrative of the incident. The Kerala Chief Minister, Pinarayi Vijayan, informed the Assembly that 53 cases had been registered across the state, targeting individuals and entities that had fanned the flames of discord through their digital utterances.
The Kerala police, vigilant guardians of truth, embarked on a digital crusade to quell the spread of these communally instigative messages. With a particular concentration of cases in Malappuram district, the authorities worked tirelessly to dismantle the network of fake profiles that propagated religious hatred. Social media platforms were directed to assist in this endeavor, revealing the IP addresses of the culprits and enabling the cyber cell divisions to take decisive action.
In the aftermath of the blasts, the Chief Minister and the state police chief ordered special instructions to monitor social media platforms for content that could spark communal uproar. Cyber patrolling became the order of the day, as a 20-member probe team was constituted to deeply investigate the incident.
Conclusion
These two cases, disparate in their nature and geography, converge on a singular point: the fragility of truth in the digital age. They highlight the imperative for vigilance and the pursuit of accuracy in a world where misinformation can spread like wildfire. As we navigate this intricate cyberscape, it is imperative to be mindful of the power of fact-checking and the importance of media literacy, for they are the light that guides us through the fog of falsehoods to the shores of veracity.
These narratives are not merely stories of deception thwarted; they are a call to action, a reminder of our collective responsibility to safeguard the integrity of our shared reality. Let us, therefore, remain steadfast in our quest for the truth, for it is only through such diligence that we can hope to preserve the sanctity of our discourse and the cohesion of our societies.
References:
- https://www.indiatvnews.com/fact-check/fact-check-misleading-video-claims-malaysian-rail-project-indian-truth-ecrl-india-railway-development-pm-modi-2024-01-29-914282
- https://sahilonline.org/kalamasserry-blast-53-cases-registered-across-kerala-for-spreading-fake-news
