Empowering Content Creators: The Voice for an Open Internet in India

Mr. Shrey Madaan
Mr. Shrey Madaan
Research Associate, CyberPeace Foundation
PUBLISHED ON
Feb 16, 2024
10

Introduction

Rajeev Chandrasekhar, Minister of State at the Ministry of Electronics and Information Technology, has emphasised the need for an open internet. He stated that no platform can deny content creators access to distribute and monetise content and that large technology companies have begun to play a significant role in the digital evolution. Chandrasekhar emphasised that the government does not want the internet or monetisation to be in the purview of just one or two companies and does not want 120 crore Indians on the internet in 2025 to be catered to by big islands on the internet.

The Voice for Open Internet 

India's Minister of State for IT, Rajeev Chandrasekhar, has stated that no technology company or social media platform can deny content creators access to distribute and monetise their content. Speaking at the Digital News Publishers Association Conference in Delhi, Chandrasekhar emphasized that the government does not want the internet or monetization of the internet to be in the hands of just one or two companies. He argued that the government does not like monopoly or duopoly and does not want 120 crore Indians on the Internet in 2025 to be catered to by big islands on the internet.

Chandrasekhar highlighted that large technology companies have begun to exert influence when it comes to the dissemination of content, which has become an area of concern for publishers and content creators. He stated that if any platform finds it necessary to block any content, they need to give reasons or grounds to the creators, stating that the content is violating norms.

As India tries to establish itself as an innovator in the technology sector, a recent corpus of Rs 1 lakh crore was announced by the government in the interim Budget of 2024-25. As big companies continue to tighten their stronghold on the sector, content moderation has become crucial. Under the IT Rules Act, 11 types of categories are unlawful under IT Act and criminal law. Platforms must ensure no user posts content that falls under these categories, take down any such content, and gateway users to either de-platforming or prosecuting. Chandrasekhar believes that the government has to protect the fundamental rights of people and emphasises legislative guardrails to ensure platforms are accountable for the correctness of the content.

Monetizing Content on the Platform

No platform can deny a content creator access to the platform to distribute and monetise it,' Chandrasekhar declared, boldly laying down a gauntlet that defies the prevailing norms. This tenet signals a nascent dawn where creators may envision reaping the rewards borne of their creative endeavours unfettered by platform restrictions.

An increasingly contentious issue that shadows this debate is the moderation of content within the digital realm. In this vast uncharted expanse, the powers that be within these monolithic platforms assume the mantle of vigilance—policing the digital avenues for transgressions against a conscribed code of conduct. Under the stipulations of India's IT Rules Act, for example, platforms are duty-bound to interdict user content that strays into territories encompassing a spectrum of 11 delineated unlawful categories. Violations span the gamut from the infringement of intellectual property rights to the propagation of misinformation—each category necessitating swift and decisive intervention. He raised the alarm against misinformation—a malignant growth fed by the fertile soils of innovation—a phenomenon wherein media reports chillingly suggest that up to half of the information circulating on the internet might be a mere fabrication, a misleading simulacrum of authenticity.

The government's stance, as expounded by Chandrasekhar, pivots on an axis of safeguarding citizens' fundamental rights, compelling digital platforms to shoulder the responsibility of arbiters of truth. 'We are a nation of over 90 crores today, a nation progressing with vigour, yet we find ourselves beset by those who wish us ill,' 

Upcoming Digital India Act

Awaiting upon the horizon, India's proposed Digital India Act (DIA), still in its embryonic stage of pre-consultation deliberation, seeks to sculpt these asymmetries into a more balanced form. Chandrasekhar hinted at the potential inclusion within the DIA of regulatory measures that would sculpt the interactions between platforms and the mosaic of content creators who inhabit them. Although specifics await the crucible of public discourse and the formalities of consultation, indications of a maturing framework are palpable.

Conclusion 

It is essential that the fable of digital transformation reverberates with the voices of individual creators, the very lifeblood propelling the vibrant heartbeat of the internet's culture. These are the voices that must echo at the centre stage of policy deliberations and legislative assembly halls; these are the visions that must guide us, and these are the rights that we must uphold. As we stand upon the precipice of a nascent digital age, the decisions we forge at this moment will cascade into the morrow and define the internet of our future. This internet must eternally stand as a bastion of freedom, of ceaseless innovation and as a realm of boundless opportunity for every soul that ventures into its infinite expanse with responsible use. 

References 

PUBLISHED ON
Feb 16, 2024
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