YouTube's Strategy to Stem the Tide of Misinformation in General Election

What is Deepfake

Deepfakes have been, a fascinating but unsettling phenomenon that is now prominent in this digital age. These incredibly convincing films have drawn attention and blended in well with our high-tech surroundings. The lifelike but completely manufactured quality of deepfake videos has become an essential component of our digital environment as we traverse the broad reaches of our digital society. While these works have an undoubtedly captivating charm, they have important ramifications. Come along as we examine the deep effects that misuse of deepfakes can have on our globalized digital culture. After many actors now business tycoon Ratan Tata has become the latest victim of deepfake. Tata called out a post from a user that used a fake interview of him in a video recommending Investments.

Case Study

The nuisance of deep fake is sparing none from actors politicians to entrepreneurs everyone is getting caught in the Trap. Soon after the actresses Rashmika Mandana, Katrina Kaif, Kajol and other actresses fell prey to the rising scenario of deepfake, a new case from the industry emerged, which took Mr. Ratan Tata on storm. Business tycoon Ratan Tata has become the latest victim of deepfake. He took to his social media sharing an image of the interview that asked people to invest money in a project in a post on Instagram. Ratan Tata called out a post from a user that used a fake interview of him in a video recommending these Investments. 

This nuisance that has been created because of the deepfake is sparing nobody from actors to politicians to entrepreneurs now everyone is getting caught in the trap the latest victim being Ratan Tata. Tech magnate Ratan Tata is the most recent victim of this deepfake phenomenon. The millionaire was seen in the video, which was posted by the Instagram user, giving his followers a once-in-a-million opportunity to "exaggerate investments risk-free."

In the stated video, Ratan Tata was seen giving everyone in India advice mentioning to the public regarding the opportunity to increase their money with no risk and a 100% guarantee. The caption of the video clip stated, "Go to the channel right now."

Tata annotated both the video and the screenshot of the caption with the word "FAKE."

Ongoing Deepfake Assaults in India

Deepfake videos continue to target celebrities, and Priyanka Chopra is also a recent victim of this unsettling trend. Priyanka's deepfake adopts a different strategy than other examples, including actresses like Rashmika Mandanna, Katrina Kaif, Kajol, and Alia Bhatt. Rather than editing her face in contentious situations, the misleading film keeps her looking the same but modifies her voice and replaces real interview quotes with made-up commercial phrases. The deceptive video shows Priyanka promoting a product and talking about her yearly salary, highlighting the worrying development of deepfake technology and its possible effects on prominent personalities.

Prevention and Detection

In order to effectively combat the growing threat posed by deepfake technology, people and institutions should place a high priority on developing critical thinking abilities, carefully examining visual and auditory cues for discrepancies, making use of tools like reverse image searches, keeping up with the latest developments in deepfake trends, and rigorously fact-check reputable media sources. Important actions to improve resistance against deepfake threats include putting in place strong security policies, integrating cutting-edge deepfake detection technologies, supporting the development of ethical AI, and encouraging candid communication and cooperation. We can all work together to effectively and mindfully manage the problems presented by deepfake technology by combining these tactics and making adjustments to the constantly changing terrain.

Conclusion

The current instance involving Ratan Tata serves as an example of how the emergence of counterfeit technology poses an imminent danger to our digital civilization. The fake video, which was posted to Instagram, showed the business tycoon giving financial advice and luring followers with low-risk investment options. Tata quickly called out the footage as "FAKE," highlighting the need for careful media consumption. The Tata incident serves as a reminder of the possible damage deepfakes can do to prominent people's reputations. The issue, in Ratan Tata's instance specifically, demands that public personalities be more mindful of the possible misuse of their virtual identities. We can all work together to strengthen our defenses against this sneaky phenomenon and maintain the trustworthiness of our internet-based culture in the face of ever-changing technological challenges by emphasizing preventive measures like strict safety regulations and the implementation of state-of-the-art deepfake detection technologies.

References

• https://economictimes.indiatimes.com/magazines/panache/ratan-tata-slams-deepfake-video-that-features-him-giving-risk-free-investment-advice/articleshow/105805223.cms
• https://www.ndtv.com/india-news/ratan-tata-flags-deepfake-video-of-his-interview-recommending-investments-4640515
• https://www.businesstoday.in/bt-tv/short-video/viralvideo-business-tycoon-ratan-tata-falls-victim-to-deepfake-408557-2023-12-07
• https://www.livemint.com/news/india/false-ratan-tata-calls-out-a-deepfake-video-of-him-giving-investment-advice-11701926766285.html

Executive Summary:

A photo claiming that Mr. Rowan Atkinson, the famous actor who played the role of Mr. Bean, lying sick on bed is circulating on social media. However, this claim is false. The image is a digitally altered picture of Mr.Barry Balderstone from Bollington, England, who died in October 2019 from advanced Parkinson’s disease. Reverse image searches and media news reports confirm that the original photo is of Barry, not Rowan Atkinson. Furthermore, there are no reports of Atkinson being ill; he was recently seen attending the 2024 British Grand Prix. Thus, the viral claim is baseless and misleading.

Claims:

A viral photo of Rowan Atkinson aka Mr. Bean, lying on a bed in sick condition.

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Fact Check:

When we received the posts, we first did some keyword search based on the claim made, but no such posts were found to support the claim made.Though, we found an interview video where it was seen Mr. Bean attending F1 Race on July 7, 2024. 

Then we reverse searched the viral image and found a news report that looked similar to the viral photo of Mr. Bean, the T-Shirt seems to be similar in both the images.

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The man in this photo is Barry Balderstone who was a civil engineer from Bollington, England, died in October 2019 due to advanced Parkinson’s disease. Barry received many illnesses according to the news report and his application for extensive healthcare reimbursement was rejected by the East Cheshire Clinical Commissioning Group.

Taking a cue from this, we then analyzed the image in an AI Image detection tool named, TrueMedia. The detection tool found the image to be AI manipulated. The original image is manipulated by replacing the face with Rowan Atkinson aka Mr. Bean.

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Hence, it is clear that the viral claimed image of Rowan Atkinson bedridden is fake and misleading. Netizens should verify before sharing anything on the internet.

Conclusion:

Therefore, it can be summarized that the photo claiming Rowan Atkinson in a sick state is fake and has been manipulated with another man’s image. The original photo features Barry Balderstone, the man who was diagnosed with stage 4 Parkinson’s disease and subsequently died in 2019. In fact, Rowan Atkinson seemed perfectly healthy recently at the 2024 British Grand Prix. It is important for people to check on the authenticity before sharing so as to avoid the spreading of misinformation.

• Claim: A Viral photo of Rowan Atkinson aka Mr. Bean, lying on a bed in a sick condition.
• Claimed on: X, Facebook
• Fact Check: Fake & Misleading

Introduction

The Indian Computer Emergency Response Team, CERT-In, is the national statutory agency that responds to Cybersecurity Incidents under the Ministry of Electronics and Information Technology (MeitY) of the Government of India. CERT-In and Information Sharing and Analysis Center (ISAC) have joined hands to develop a focused pool of Cybersecurity Leaders through the National Cyber Security Scholar Program (NCSSP). This National Cyber Security Scholar Program is to create a pool of credible and ethical cybersecurity leaders in the country who prioritise national cyber security in their professional endeavours. This program allows both organisations to jointly issue joint certifications for Cohort 6 of the National Cyber Security Scholar Program (NCSSP). This certification is provided to cybersecurity professionals who complete one of the world’s leading cybersecurity management programs.

About the Program

The National Cybersecurity Scholar (NCSS) is a comprehensive 18-week, 160-hour Instructor-led program for emerging cybersecurity leaders. The ISAC will conduct the program with CERT-IN and KDEM as knowledge partners. This Cyber Security Scholar program aims to provide an extraordinary opportunity, for scholars, to gain hands-on experience in real-world scenarios through activities such as war games. It will allow scholars to acquaint themselves with roles such as that of stakeholders,  including attackers, Security Operations Centre (SOC) teams, Forensicators, Chief Information Security Officers (CISOs), and CEOs, and engage in tabletop exercises that simulate a cyber crisis. This program would allow scholars to understand how responses to cyber crises impact the financial performance of an organisation, including, stock prices and sales.  It offers a treasure trove of insights into the economic impact of cybersecurity decisions and the importance of proactive risk management. 

The program invites applications from various scholars including Mid to senior-level leaders, diplomats and diplomatic corps officers, mid to senior-level government officials involved in homeland and cybersecurity operations, experienced executives from Managed Security Services Providers (MSSPs), faculty members who specialise in new and emerging technologies, cybersecurity professionals in CII sectors and post-doctoral or research scholars in cybersecurity. 

CyberPeace Outlook

The National Cyber Security Scholar Program subsumes several key dimensions working towards building a resilient cybersecurity ecosystem for India.

1. The program focuses on skill development and enhancing scholars’ knowledge in domains of network security, ethical hacking, cyber forensics, incident response, malware analysis, and threat intelligence. 
2. The partnership between CERT-In and ISAC, government and Industry entities, ensures that scholars are exposed to different policy-level frameworks and technical expertise, offering a unique blend of perspectives that cater to the country's national security goals and industry best practices.
3. The scholar program encourages the development of new methodologies, tools, and frameworks that could be instrumental in tackling future cyber challenges and advancing India's position as a global leader in cybersecurity research and development. Research and innovation in cybersecurity are critical to the program.
4. It plays a significant role in providing opportunities for career development by further providing networking platforms with professionals, researchers, and thought leaders in the cybersecurity field, giving them exposure to internships, job placements, and further academic pursuits.

This program aims to support upskilling India’s broader cyber defence strategy through the creation of highly skilled professionals. The scholars are expected to contribute actively to national cybersecurity efforts, whether through roles in government, private sector, or academia, helping to create a more secure and resilient cyberspace. The National Cyber Security Scholar Program is a major advancement in strengthening cybersecurity resilience in India. In a digital world where cyber threats crossing boundaries, such programs are essential for maintaining our national security and economic stability.

References

• https://theprint.in/ani-press-releases/cert-in-and-isac-collaborate-to-develop-focussed-pool-of-cybersecurity-leaders-through-the-national-cyber-security-scholar-program-ncssp/2318021/ 
• https://isacfoundation.org/national-cyber-security-scholar/
• https://cyberversefoundation.org/national-cyber-security-scholar/ 

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