TRAI on Promotional Messages & Calls
Introduction
The Telecom Regulatory Authority of India (TRAI), on March 13 2023, published a new rule to regulate telemarketing firms. Trai has demonstrated strictness when it comes to bombarding users with intrusive marketing pitches. In a report, TRAI stated that 10-digit mobile numbers could not be utilised for advertising. In reality, different phone numbers are given out for regular calls and telemarketing calls. Hence, it is an appropriate and much-required move in order to suppress and eradicate phishing scammers and secure the Indian Cyber-ecosystem at large.
What are the new rules?
The rules state that now 10-digit unregistered mobile numbers for promotional purposes would be shut down over the following five days. The rule claim that calling from unregistered mobile numbers had been banned was published on February 16. In this case, using 10-digit promotional messages for promotional calling will end within the following five days. This step by TRAI has been seen after nearly 6-8 months of releasing the Telecommunication Bill, 2022, which has focused towards creating a stable Indian Telecom market and reducing the phoney calls/messages by bad actors to reduce cyber crimes like phishing. This is done to distinguish between legitimate and promotional calls. According to certain reports, some telecom firms allegedly break the law by using 10-digit mobile numbers to make unwanted calls and send promotional messages. All telecom service providers must execute the requirements under the recent TRAI directive within five days.
How will the new rules help?
The promotional use of a cellphone number with 10 digits was allowed since the start, however, with the latest NCRB report on cyber crimes and the rising instances and reporting of cyber crimes primarily focused towards frauds related to monetary gains by the bad actors points to the issue of unregulated promotional messages. This move will act as a critical step towards eradicating scammers from the cyber-ecosystem, TRAI has been very critical in understanding the dynamics and shortcomings in the regulation of the telecom spectrum and network in India and has shown keen interest towards suppressing the modes of technology used by the scammers. It is a fact that the invention of the technology does not define its use, the policy of the technology does, hence it is important to draft ad enact policies which better regulate the existing and emerging technologies.
What to avoid?
In pursuance of the rules enacted by TRAI, the business owners involved in promotional services through 10-digit numbers will have to follow these steps-
- It is against the law to utilise a 10-digit cellphone number for promotional calls.
- You should stop doing so right now.
- Your mobile number will be blocked in the following five days if not.
- Users employed by telemarketing firms are encouraged to refrain from using the system in such circumstances.
- Those working for telemarketing firms are encouraged not to call from their mobile numbers.
- Users should phone the company’s registered mobile number for promotional purposes.
Conclusion
The Indian netizen has been exposed to the technology a little later than the western world. However, this changed drastically during the Covid-19 pandemic as the internet and technology penetration rates increased exponentially in just a couple of months. Although this has been used as an advantage by the bad actors, it was pertinent for the government and its institutions to take an effective and efficient step to safeguard the people from financial fraud. Although these frauds occur in high numbers due to a lack of knowledge and awareness, we need to work on preventive solutions rather than precautionary steps and the new rules by TRAI point towards a safe, secured and sustainable future of cyberspace in India.
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Introduction
Cyber slavery is a form of modern exploitation that begins with online deception and evolves into physical human trafficking. In recent times, cyber slavery has emerged as a serious threat that involves exploiting individuals through digital means under coercive or deceptive conditions. Offenders target innocent individuals and lure them by giving fake promises to offer them employment or alike. Cyber slavery can occur on a global scale, targeting vulnerable individuals worldwide through the internet and is a disturbing continuum of online manipulation that leads to real-world abuse and exploitation, where individuals are entrapped by false promises and subjected to severe human rights violations. It can take many different forms, such as coercive involvement in cybercrime, forced employment in online frauds, exploitation in the gig economy, or involuntary slavery. This issue has escalated to the highest level where Indians are being trafficked for jobs in countries like Laos and Cambodia. Recently over 5,000 Indians were reported to be trapped in Southeast Asia, where they are allegedly being coerced into carrying out cyber fraud. It was reported that particularly Indian techies were lured to Cambodia for high-paying jobs and later they found themselves trapped in cyber fraud schemes, forced to work 16 hours a day under severe conditions. This is the harsh reality for thousands of Indian tech professionals who are lured under false pretences to employment in Southeast Asia, where they are forced into committing cyber crimes.
Over 5,000 Indians Held in Cyber Slavery and Human Trafficking Rings
India has rescued 250 citizens in Cambodia who were forced to run online scams, with more than 5,000 Indians stuck in Southeast Asia. The victims, mostly young and tech-savvy, are lured into illegal online work ranging from money laundering and crypto fraud to love scams, where they pose as lovers online. It was reported that Indians are being trafficked for jobs in countries like Laos and Cambodia, where they are forced to conduct cybercrime activities. Victims are often deceived about where they would be working, thinking it will be in Thailand or the Philippines. Instead, they are sent to Cambodia, where their travel documents are confiscated and they are forced to carry out a variety of cybercrimes, from stealing life savings to attacking international governmental or non-governmental organizations. The Indian embassy in Phnom Penh has also released an advisory warning Indian nationals of advertisements for fake jobs in the country through which victims are coerced to undertake online financial scams and other illegal activities.
Regulatory Landscape
Trafficking in Human Beings (THB) is prohibited under the Constitution of India under Article
23 (1). The Immoral Traffic (Prevention) Act, of 1956 (ITPA) is the premier legislation for the prevention of trafficking for commercial sexual exploitation. Section 111 of the Bharatiya Nyaya Sanhita (BNS), 2023, is a comprehensive legal provision aimed at combating organized crime and will be useful in persecuting people involved in such large-scale scams. India has also ratified certain bilateral agreements with several countries to facilitate intelligence sharing and coordinated efforts to combat transnational organized crime and human trafficking.
CyberPeace Policy Recommendations
● Misuse of Technology has exploited the new genre of cybercrimes whereby cybercriminals utilise social media platforms as a tool for targeting innocent individuals. It requires collective efforts from social media companies and regulatory authorities to time to time address the new emerging cybercrimes and develop robust preventive measures to counter them.
● Despite the regulatory mechanism in place, there are certain challenges such as jurisdictional challenges, challenges in detection due to anonymity, and investigations challenges which significantly make the issue of cyber human trafficking a serious evolving threat. Hence International collaboration between the countries is encouraged to address the issue considering the present situation in a technologically driven world. Robust legislation that addresses both national and international cases of human trafficking and contains strict penalties for offenders must be enforced.
● Cybercriminals target innocent people by offering fake high-pay job opportunities, building trust and luring them. It is high time that all netizens should be aware of such tactics deployed by bad actors and recognise the early signs of them. By staying vigilant and cross-verifying the details from authentic sources, netizens can safeguard themselves from such serious threats which even endanger their life by putting them under restrictions once they are being trafficked. It is a notable fact that the Indian government and its agencies are continuously making efforts to rescue the victims of cyber human trafficking or cyber slavery, they must further develop robust mechanisms in place to conduct specialised operations by specialised government agencies to rescue the victims in a timely manner.
● Capacity building and support mechanisms must be encouraged by government entities, cyber security experts and Non-Governmental Organisations (NGOs) to empower the netizens to follow best practices while navigating the online landscape, providing them with helpline or help centres to report any suspicious activity or behaviour they encounter, and making them empowered to feel safe on the Internet while simultaneously building defenses to stay protected from cyber threats.
References:
2. https://www.bbc.com/news/world-asia-india-68705913
3. https://therecord.media/india-rescued-cambodia-scam-centers-citizens
4. https://www.the420.in/rescue-indian-tech-workers-cambodia-cyber-fraud-awareness/
7. https://www.dyami.services/post/intel-brief-250-indian-citizens-rescued-from-cyber-slavery
8. https://www.mea.gov.in/human-trafficking.htm
9. https://www.drishtiias.com/blog/the-vicious-cycle-of-human-trafficking-and-cybercrime
Executive Summary
A misleading advertisement circulating in social media providing attractive offers like iPhone15, AirPods and Smartwatches from the Indian e-commerce platform ‘Myntra’. This “Myntra - Festival Gifts” scam aims to attract the unsuspecting users into a series of redirects and fake interactions to compromise their personal information and devices. It is important to stay vigilant to protect ourselves from misleading attractive offers. Through this report, the Research Wing of CyberPeace explains about a series of processes that happens when the link gets clicked. Through this knowledge, we aim to provide awareness and empower the users to guard themselves and not fall into deceptive offers that aim to scam them.
False Claim
The widely shared WhatsApp message claims that Myntra is offering a wide range of high-valued prizes including the latest iPhone 15, AirPods, various smartwatches among all as a Festival Gift promotion. The campaign invites the users to click on the link provided and take a short quiz to be eligible for the prize.
The Deceptive Scheme
- The link in the social media post is tailored to work only on mobile devices, users are taken through a chain of redirects.
- Users are greeted with the Myntra's "Big Fashion Festival" branding accompanied by Myntra’s logo once they reach the landing page, which gives an impression of authenticity.
- Next, a simple quiz asks basic questions about the user's shopping experience with Myntra, their age, and gender.
- On the bottom of the quiz, there is a comment section that shows the comments from users who are supposedly provided with the prizes to look real,
- After the completion of the quiz, users are presented with a Spin-to-Win mechanism, to win the prize.
- After winning, a congratulatory message is displayed which says that the user has won an iPhone 15.
- The final step requires the user to share the campaign over WhatsApp in order to claim the prize.
Analyzing the Fraudulent Campaign
- The use of Myntra's branding and the promise of exclusive, high-value prizes are designed to attract users' interest.
- The fake comments and social proof elements aim to create a false sense of legitimacy and widespread participation, making the offer seem more credible.
- The series of redirects, quizzes, and Spin-to-Win mechanics are tactics to keep users engaged and increase the likelihood of them falling for the scam.
- The final step of sharing the post on WhatsApp is a way for the scammers to further spread the campaign and compromise more victims. Through sharing the link over WhatsApp, users become unaware accomplices that are simply assisting the scammers to reach an even bigger audience and hence their popularity.
- The primary objectives of such scams are to gather users' personal information and potentially gain access to their devices. By luring users with the promise of exclusive gifts and creating a false sense of legitimacy, the scammers aim to exploit user trust and compromise their data, leading to potential identity theft, financial fraud, or the installation of potentially unwanted softwares.
- We have also cross-checked and as of now there is no well established and credible source or any official notification that has confirmed such an offer advertised by Myntra.
- Domain Analysis: If we closely look at the viral message, it is clearly visible that the scammers mentioned myntra.com in the url. However, the actual url takes the user to a different domain as the campaign is hosted on a third party domain instead of the official Website of Myntra, this raised suspicion. This is the common way to deceive users into falling for a Phishing scam. Whois information reveals that the domain has been registered not long ago i.e on 8th April 2024, just a few days back. Cybercriminals used Cloudflare technology to mask the actual IP address of the fraudulent website.
- Domain Name: MYTNRA.CYOU
- Registry Domain ID: D445770144-CNIC
- Registrar WHOIS Server: whois.hkdns.hk
- Registrar URL: http://www.hkdns.hk
- Updated Date: 2024-04-08T03:27:58.0Z
- Creation Date: 2024-04-08T02:58:14.0Z
- Registry Expiry Date: 2025-04-08T23:59:59.0Z
- Registrar: West263 International Limited
- Registrant State/Province: Delhi
- Registrant Country: IN
- Name Server: NORMAN.NS.CLOUDFLARE.COM
- Name Server: PAM.NS.CLOUDFLARE.COM
CyberPeace Advisory and Best Practices
- Do not open those messages received from social platforms in which you think that such messages are suspicious or unsolicited. In the beginning, your own discretion can become your best weapon.
- Falling prey to such scams could compromise your entire system, potentially granting unauthorized access to your microphone, camera, text messages, contacts, pictures, videos, banking applications, and more. Keep your cyber world safe against any attacks.
- Never, in any case, reveal such sensitive data as your login credentials and banking details to entities you haven't validated as reliable ones.
- Before sharing any content or clicking on links within messages, always verify the legitimacy of the source. Protect not only yourself but also those in your digital circle.
- For the sake of the truthfulness of offers and messages, find the official sources and companies directly. Verify the authenticity of alluring offers before taking any action.
Conclusion:
The “Myntra - Festival Gift” scam is a kind of manipulation in which the fraudsters exploit the trust of the users and take advantage of a popular e-commerce website. It is equally crucial to equip the users by imparting them knowledge on fraudulent behavior tactics like impersonating brands, creating fake social proof and application of different engagement strategies. We are required to remain alert and stand firm against cyber attacks. Be careful, make sure that information is verified and share awareness to help make a safe online environment for all users.
Introduction
Twitter is a popular social media plate form with millions of users all around the world. Twitter’s blue tick system, which verifies the identity of high-profile accounts, has been under intense scrutiny in recent years. The platform must face backlash from its users and brands who have accused it of basis, inaccuracy, and inconsistency in its verification process. This blog post will explore the questions raised on the verification process and its impact on users and big brands.
What is Twitter’s blue trick System?
The blue tick system was introduced in 2009 to help users identify the authenticity of well-known public figures, Politicians, celebrities, sportspeople, and big brands. The Twitter blue Tick system verifies the identity of high-profile accounts to display a blue badge next to your username.
According to a survey, roughly there are 294,000 verified Twitter Accounts which means they have a blue tick badge with them and have also paid the subscription for the service, which is nearly $7.99 monthly, so think about those subscribers who have paid the amount and have also lost their blue badge won’t they feel cheated?
The Controversy
Despite its initial aim, the blue tick system has received much criticism from consumers and brands. Twitter’s irregular and non-transparent verification procedure has sparked accusations of prejudice and inaccuracy. Many Twitter users have complained that the network’s verification process is random and favours account with huge followings or celebrity status. In contrast, others have criticised the platform for certifying accounts that promote harmful or controversial content.
Furthermore, the verification mechanism has generated user confusion, as many need to understand the significance of the blue tick badge. Some users have concluded that the blue tick symbol represents a Twitter endorsement or that the account is trustworthy. This confusion has resulted in users following and engaging with verified accounts that promote misleading or inaccurate data, undermining the platform’s credibility.
How did the Blue Tick Row start in India?
On 21 May 2021, when the government asked Twitter to remove the blue badge from several profiles of high-profile Indian politicians, including the Indian National Congress Party Vice-President Mr Rahul Ghandhi.
The blue badge gives the users an authenticated identity. Many celebrities, including Amitabh Bachchan, popularly known as Big B, Vir Das, Prakash Raj, Virat Kohli, and Rohit Sharma, have lost their blue tick despite being verified handles.
What is the Twitter policy on blue tick?
To Twitter’s policy, blue verification badges may be removed from accounts if the account holder violates the company’s verification policy or terms of service. In such circumstances, Twitter typically notifies the account holder of the removal of the verification badge and the reason for the removal. In the instance of the “Twitter blue badge row” in India, however, it appears that Twitter did not notify the impacted politicians or their representatives before revoking their verification badges. Twitter’s lack of communication has exacerbated the controversy around the episode, with some critics accusing the company of acting arbitrarily and not following due process.
Is there a solution?
The “Twitter blue badge row” has no simple answer since it involves a complex convergence of concerns about free expression, social media policies, and government laws. However, here are some alternatives:
- Establish clear guidelines: Twitter should develop and constantly implement clear guidelines and policies for the verification process. All users, including politicians and government officials, would benefit from greater transparency and clarity.
- Increase transparency: Twitter’s decision-making process for deleting or restoring verification badges should be more open. This could include providing explicit reasons for badge removal, notifying impacted users promptly, and offering an appeals mechanism for those who believe their credentials were removed unfairly.
- Engage in constructive dialogue: Twitter should engage in constructive dialogue with government authorities and other stakeholders to address concerns about the platform’s content moderation procedures. This could contribute to a more collaborative approach to managing online content, leading to more effective and accepted policies.
- Follow local rules and regulations: Twitter should collaborate with the Indian government to ensure it conforms to local laws and regulations while maintaining freedom of expression. This could involve adopting more precise standards for handling requests for material removal or other actions from governments and other organisations.
Conclusion
To sum up, the “Twitter blue tick row” in India has highlighted the complex challenges that Social media faces daily in handling the conflicting interests of free expression, government rules, and their own content moderation procedures. While Twitter’s decision to withdraw the blue verification badges of several prominent Indian politicians garnered anger from the government and some public members, it also raised questions about the transparency and uniformity of Twitter’s verification procedure. In order to deal with this issue, Twitter must establish clear verification procedures and norms, promote transparency in its decision-making process, participate in constructive communication with stakeholders, and adhere to local laws and regulations. Furthermore, the Indian government should collaborate with social media platforms to create more effective and acceptable laws that balance the necessity for free expression and the protection of citizens’ rights. The “Twitter blue tick row” is just one example of the complex challenges that social media platforms face in managing online content, and it emphasises the need for greater collaboration among platforms, governments, and civil society organisations to develop effective solutions that protect both free expression and citizens’ rights.
