Proactive Moderation for Digital Safety: Insights from WhatsApp’s Crackdown on Fraud in India
Introduction
The 2023-24 annual report of the Union Home Ministry states that WhatsApp is among the primary platforms being targeted for cyber fraud in India, followed by Telegram and Instagram. Cybercriminals have been conducting frauds like lending and investment scams, digital arrests, romance scams, job scams, online phishing etc., through these platforms, creating trauma for victims and overburdening law enforcement, which is not always the best equipped to recover their money. WhatsApp’s scale, end-to-end encryption, and ease of mass messaging make it both a powerful medium of communication and a vulnerable target for bad actors. It has over 500 million users in India, which makes it a primary subject for scammers running illegal lending apps, phishing schemes, and identity fraud.
Action Taken by Whatsapp
As a response to this worrying trend and in keeping with Rule 4(1)(d) of the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, [updated as of 6.4.2023], WhatsApp has been banning millions of Indian accounts through automated tools, AI-based detection systems, and behaviour analysis, which can detect suspicious activity and misuse. In July 2021, it banned over 2 million accounts. By February 2025, this number had shot up to over 9.7 million, with 1.4 million accounts removed proactively, that is, before any user reported them. While this may mean that the number of attacks has increased, or WhatsApp’s detection systems have improved, or both, what it surely signals is the acknowledgement of a deeper, systemic challenge to India’s digital ecosystem and the growing scale and sophistication of cyber fraud, especially on encrypted platforms.
CyberPeace Insights
- Under Rule 4(1)(d) of the IT Rules, 2021, significant social media intermediaries (SSMIs) are required to implement automated tools to detect harmful content. But enforcement has been uneven. WhatsApp’s enforcement action demonstrates what effective compliance with proactive moderation can look like because of the scale and transparency of its actions.
- Platforms must treat fraud not just as a content violation but as a systemic abuse of the platform’s infrastructure.
- India is not alone in facing this challenge. The EU’s Digital Services Act (DSA), for instance, mandates large platforms to conduct regular risk assessments, maintain algorithmic transparency, and allow independent audits of their safety mechanisms. These steps go beyond just removing bad content by addressing the design of the platform itself. India can draw from this by codifying a baseline standard for fraud detection, requiring platforms to publish detailed transparency reports, and clarifying the legal expectations around proactive monitoring. Importantly, regulators must ensure this is done without compromising encryption or user privacy.
- WhatsApp’s efforts are part of a broader, emerging ecosystem of threat detection. The Indian Cyber Crime Coordination Centre (I4C) is now sharing threat intelligence with platforms like Google and Meta to help take down scam domains, malicious apps, and sponsored Facebook ads promoting illegal digital lending. This model of public-private intelligence collaboration should be institutionalized and scaled across sectors.
Conclusion: Turning Enforcement into Policy
WhatsApp’s mass account ban is not just about enforcement but an example of how platforms must evolve. As India becomes increasingly digital, it needs a forward-looking policy framework that supports proactive monitoring, ethical AI use, cross-platform coordination, and user safety. The digital safety of users in India and those around the world must be built into the architecture of the internet.
References
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- https://www.hindustantimes.com/india-news/whatsapp-is-most-used-platform-for-cyber-crimes-home-ministry-report-101735719475701.html
- https://www.indiatoday.in/technology/news/story/whatsapp-bans-over-97-lakhs-indian-accounts-to-protect-users-from-scam-2702781-2025-04-02